Events

The National Basketball Association's upcoming NBA All-Star weekend in Salt Lake City, Utah, will be marked with more than 35 sponsorships, including activations, social media campaigns and on-site merchandise…

With Netflix’s hotly anticipated ‘Full Swing’ documentary out this week, Nicholas Palmer, a business manager at Right Formula, argues that 2023 marks a watershed year for the sport.

Wirth Park in Minneapolis, Minnesota, will host a FIS Cross-Country World Cup event from February 17-19, 2024, the United States Ski & Snowboard has announced

The National Hockey League will have a slew of pregame sponsorship activations at the upcoming Stadium Series outdoor game between the Carolina Hurricanes and Washington Capitals in Raleigh, North Carolina,…

World governing body Fifa is to stage a major competition in Saudi Arabia for the first time after the Middle Eastern state was selected as the host of the 2023 Fifa Club World Cup, which is scheduled…

Uefa bears “primary responsibility” for the scenes that marred the 2021-22 Champions League final between Liverpool and Real Madrid at Stade de France, according to a review commissioned by European foo…

The National Football League's Super Bowl LVII was a record-setting game for sports betting in the United States, with more than 100 million transactions across 23 states and Washington DC over the weekend,…

DP World Tour golf tournament the Hero Indian Open will take place this month for the first time after the pandemic, at the DLF Golf and Country Club in Gurgaon from February 23 to 26

The National Hockey League is taking Hockey Day community events to Czech Republic and Finland for the first time in March as the league seeks to increase global fan engagement

Yasuo Mori, a senior official within the Organising Committee for the Tokyo 2020 Olympic and Paralympic Games, is one of four executives who have been arrested as part of an ongoing probe by Japanese prosecutors…

The Swedish Olympic Committee (SOK) has returned to the Winter Olympic and Paralympic Games bidding table by announcing the launch of a feasibility study into the prospect of staging the 2030 edition

The World Aquatics Championships will be held in Southeast Asia for the first time in 2025 after World Aquatics today (Thursday) named Singapore as the new host of the event originally intended for the…

Super Bowl LVII, which is being staged between the Philadelphia Eagles and Kansas City Chiefs at State Farm Stadium in Glendale, Arizona, on February 12, will make its mark as the first National Football…

Global 3-on-3 basketball league the Big3 has announced that its sixth season will return to a pre-pandemic touring model, tipping off on June 25 and running for 10 weeks

Denis Green, head of communications at Mailman (an Endeavor company) says demand for live sport in China has never been higher and looks forward to events surging back in the second half of 2023.

Argentina, Uruguay, Chile and Paraguay have officially launched their bid to host the 2030 Fifa World Cup, 100 years after the first-ever tournament was held in South America, and hope to add Bolivia to…

Officials in Las Vegas' Clark County have unanimously approved a proposal to keep the Las Vegas Formula 1 Grand Prix on the racing calendar for at least a decade

The Board of Control for Cricket in India (BCCI) has confirmed that the inaugural edition of the Women’s Premier League (WPL) will take place from March 4-26, with the debut event set to be restricted t…