Events
New women’s 3×3 league looking for fast commercial start on back of WNBA boom
Unrivaled, a 30-player 3x3 short-format basketball league for professional players, is looking to reshape the offseason for athletes, offering six-figure salaries to keep the stars of the WNBA at home.
Liberty Global buys out WBD’s shares to take control of Formula E
Liberty Global has taken a controlling stake in Formula E, after acquiring shares in the electric motor racing series held by media company Warner Bros. Discovery (WBD)
X Games to ‘copy’ F1 commercial model as it moves to league-based series
Action sports event X Games is to undergo its first major transformation since coming under the majority ownership of private equity firm MSP Sports Capital more than 18 months ago, shifting to a team-based league structure.
French Alps 2030, Salt Lake City-Utah 2034 set for IOC Session crowning
Political instability in France places caveats against effort to land 2030 Winter Olympic and Paralympic Games
Financial plans set out for Salt Lake City’s Winter Olympics bid
An American 2034 Games is expected to raise just shy of $4bn in revenue, as the IOC prepares to discuss the future Games plan
LA28 names Hoover CEO four years out from Olympics
The organising committee for the 2028 Los Angeles Olympics and Paralympics has finally filled its chief executive void, with Reynold Hoover the third person to take on the role.
Africa Cup of Nations pushed back to avoid Fifa Club World Cup clash
The 2025 Africa Cup of Nations will now take place in early 2026 to avoid a clash with Fifa’s new Club World Cup competition, which launches in the US next summer.
MLB calls on Zoom Workplace as London Series title sponsor
Zoom Workplace has been announced as Major League Baseball's presenting partner for the 2024 London Series, a two-game series between the New York Mets and Philadelphia Phillies at London Stadium June…
New $10m athletics event gives hosts commercial ‘skin in the game’
The new World Athletics Ultimate Championship, a biennial event that currently sits outside the federation’s existing rights agreements, will give organisers “more skin in the game” in terms of inventory, according to the body’s president Sebastian Coe.
WRC returns to Middle East in 10-year Saudi deal
World Rally Championship set to join Formula 1, Formula E, Extreme E and the Dakar Rally on the Kingdom's events calendar, from 2025.
Supertri opts for franchise structure
Triathlon events organiser Supertri has announced a new structure of franchise-based ownership after confirming the first team in its new league will be Podium Racing
Six-team Canadian women’s league to launch in 2025
Canada's professional women's football league has been unveiled as the Northern Super League, which will kick off in April 2025 with six founding member clubs during a challenging time for club football in the country.
MotoGP to stay in India after state government steps in
The intervention means that MotoGP avoids the fate of its four-wheeled peers Formula 1 and Formula E, which have both had to stop racing in the country due to financial and bureaucratic issues.
Financial impact of France’s RWC details €1.8bn spend
A report from consulting firm EY has found that last year’s Rugby World Cup in France generated €1.8bn ($2bn) of spend and a net input of €871m for the host country.
TKO builds further UFC-WWE links with new events venture
TKO Live Events Strategy Team to create what is claimed will be one of the strongest live events portfolios in sports and entertainment.
Uefa awaits news on fate of iconic San Siro before 2027 Champions League decision
Growing uncertainty over the future of Milan's San Siro stadium has forced Uefa to delay a decision on the host of its showpiece Champions League final in 2027.
WWE continues overseas events drive with return to Japan
World Wrestling Entertainment (WWE) is to stage three live shows in Japan this summer, marking its return to the country following a five-year absence and further strengthening its commitment to the Asia-Pacific market.
Paris 2024 organisers seek to stir Paralympics ticket sales interest
Organisers of Paris’ Paralympics have launched an advertising campaign in a bid to boost slow-moving ticket sales for different sports in recent months.