Events
Paris’ brands City Hall
The team behind the Paris 2012 Olympic bid has unveiled one of the biggest pieces of branding ever seen in the French capital.
PMG consolidates at the top
Parallel Media Group (PMG) has made a change at the top of its managerial pyramid in a restructuring it describes as ‘consolidating its global interests’ following a further cash injection by Malaysian investors.
Oswald’s trip to ecstatic Athens
The IOC’s chief inspector of preparations for the Athens Olympic Games will once again visit the Greek city this week with the Games’ opening ceremony less than 40 days away.
Aussies land ICC tournament
Australian cricket chiefs have reacted with delight after the sport’s governing body, the ICC, awarded it the right to host the inaugural ICC Super Series next year.
IAAF’s Euro bids
Europe will host the 2009 IAAF World Championships after the final bids to stage the athletics showcase were received by the sport’s governing body.
Carmen’s naked ambition goes online
Carmen Electra’s new Naked Women’s Wrestling League (NWWL) has signed a deal for an official website of the new ‘sport’.
AVP in merger deal
The Association of Volleyball Professionals (AVP) has signed a merger agreement with a new company called Othnet.
Putting the fizz in league
Coca-Cola has appointed M&C Saatchi Sponsorship to develop and implement the PR programme to support the brand’s recently announced three-year sponsorship of the Football League.
NFL and CFL extend alliance
The NFL and Canadian Football League (CFL) have extended their co-operation deal through to the 2006 season.
Nike promotes three VPs
Sportswear giant Nike has made three key new appointments in its senior management set-up.
CI hires business VP
One of college sports’ largest media rights management company has hired an athletics veteran as its first vice president of business development and sales.
Financial backing for Champions Tour
The Stanford Financial Group has signed up as official sponsor of the rankings on tennis’ Delta Tour of Champions.
Vodafone’s Gem of a deal
The GEM Group has been appointed to handle the PR for Vodafone’s sponsorship of English Premier League soccer giants Manchester United.
NYC’s new 2012 blitz
The team behind New York’s bid to host the 2012 Olympic Games has launched a major new multi-media campaign in the city.
CCTV see Euro 2004 boom
Viewing figures in China for the on-going Euro 2004 soccer tournament are set to topple those for the previous tournament, with up to 50 million viewers expected to tune in for the big games.
Portugal count the cost
The financial impact of staging soccer’s Euro 2004 may not be quite as great as originally hoped – according to a Portuguese government report.
Giants say YES to network
The New York Yankees’ YES Network has signed a deal with the NFL’s New York Giants.
Payne quits IOC for F1
Michael Payne, the IOC’s director of global broadcast and media is to quit after the Athens Games to join Formula 1 as special advisor to Bernie Ecclestone.