Events
SportsLine & AOL renegotiate
SportsLine.com has scrapped its existing deal with AOL – and replaced it with a dramatically modified version.
Rogge won’t rotate Olympic hosts
International Olympic Committee president Jacques Rogge has ruled out the possibility of rotational hosting of the Olympics from continent to continent.
Vaccaro signs for Reebok
The influential Sonny Vaccaro has entered into a deal with Reebok to help boost the brand’s grassroots initiatives.
HSBC bank AFL club
AFL club Hawthorn has signed a new three-year naming rights deal with financial firm HSBC.
Duracell power CART pits
Battery firm Duracell has agreed to sponsor the pit lane at this year’s Lexmark Indy 300 in Australia.
TVNZ wins ABU Olympic deal
The Asia-Pacific Broadcast Union (ABU) has chosen TVNZ to provide coverage for its members of the 2004 Summer Olympic Games in Athens.
WWE sets Asian tour dates
World Wrestling Entertainment (WWE) has confirmed the live event dates for its Asian tour this December, taking in Korea, Malaysia and Singapore.
Bud on the PDC oche
Beer brand Budweiser has signed a deal with the Professional Darts Corporation (PDC) to become title sponsor of the UK Open Darts Championship.
EC still objects to FAPL TV deal
The European Commission is to write to UK pay-TV platform BSkyB and the FA Premier League detailing the mediator's list of objections to the new £1billion TV rights contract which begins in August 2004.
US grass-roots soccer gets PR boost
Soccer Development of America (SDA) has signed a one-year deal to provide marketing and public relations services to Utah-based grass-roots soccer firm Creative Focus Productions.
Sabres make Choice One
Communications provider Choice One has entered into a strategic partnership with NHL team the Buffalo Sabres.
Marathon scrapped for 2004
The Pittsburgh Marathon for 2004 has been cancelled after failing to secure a naming rights sponsor.
ESPN2 gives viewers choice
ESPN2 is going to let hockey fans dictate is schedule of live games by asking them to vote on which live game the network will carry.
RWC website goes live
The official website of the Rugby World Cup has been launched following a ceremony in Sydney.
FIFA’s 2006 bond ‘a success’
FIFA says its innovative $260m financial bond to act as insurance for the 2006 FIFA World Cup has been launched successfully.
Blatter ‘no’ to joint 2010 bids
FIFA has ruled out any joint bids for the 2010 World Cup in Africa – crushing hopes of a united Tunisia and Libya proposal.
TV switches Aussie Open dates
The dates for the Australian Open golf tournament have been put back by three weeks at the request of host broadcaster Seven Network in a bid to avoid schedule clashes with the Davis Cup tennis final.
Gulf Air names Bahrain F1 deal
Bahrain, the newest venue on the Formula One Grand Prix circuit, has signed a naming rights deal with Gulf Air for the inaugural race.