Events
Business

Telecommunications firm BT has signed up as official title sponsor of the Northern Ireland Ladies Open on the Ladies European Tour.
Business

Sportswear firm Cutter & Buck has renewed its sponsorship deal with the biggest name in women's golf, Annika Sorenstam.
Business

The Welsh Rugby Union (WRU) is on the lookout for a naming rights sponsor for the Millennium Stadium in Cardiff.
Business

LG Mobile Phones has signed a deal to be premier sponsor of the first ever LG Action Sports Championships later this year.
Business

It has been, without doubt, one of the most unusual marketing strategies in sport, but a casino's investment in streakers continues to capture the headlines.
Events

Top level Italian soccer is bracing itself for another delay to the start of its season because of TV broadcast issues.
Business

A free-to-view broadband television channel specialising in action sports has proved such a success its owners plan to float on NASDAQ within the next few weeks, sportbusiness.com can exclusively confirm.
Events

The NFL's Jacksonville Jaguars have selected FieldTurf as the synthetic grass surface for their new practice field.
Events

The power demands for the biggest sporting events has been perfectly demonstrated at this week's British Open golf - with generators churning out enough electricity for 3,500 homes to fuel on-course requirements.
Events

CBS has extended its TV rights agreement for cycling's Tour de France through until 2008.
Events

UEFA and its partnering agency TEAM Marketing have concluded a number of TV rights negotiations for the next Champions League contract after announcing a raft of new deals.
Business

Formula One racing team Jordan has signed a multi-million dollar sponsorship deal with mobile systems developer Tiger Telematics.
Events

The bidding war for the Premier League TV rights contracts is hotting up with speculation mounting as to which broadcasters are bidding for which packages.
Events

Motor sports series CART has signed a TV rights deal with US network CBS to televise 10 races next year.
Business

London-based Interstate Creative Partners, has won the pitch to develop the brand communications for Formula One's new circuit in Bahrain.
Events

As the biggest sporting properties continue to enjoy high profiles, the risks inherent in staging such an event continue to mount - but how can events, big and small, safeguard themselves legally against risk?
Events

Television audiences for the MotoGP World Championships have shown an encouraging increase as the season reaches the half-way point.
Events

Myles Baron-Hay has been appointed the new chief executive officer of the AFL's Sydney Swans.