Events
Leicester signs naming rights deal
Premiership soccer club Leicester City has signed a stadium naming rights deal with snack food giant Walkers, which will see the new arena called The Walkers Bowl.
Share slump hits UK soccer
Shares in a number of lower league English soccer clubs have slumped in the wake of ITV Digital's decision to call in the administrators.
NFL loses scheduling battle
The National Football League (NFL) releases its schedule for the upcoming season today having failed to agree on more flexible programming for its flagship Monday Night Football show.
MLBI promotes Japanese stars
MLB International and its business partners in Japan will highlight MLB's Japanese-born players on television and with promotional activities in Japan to mark the opening week of the 2002 season.
PVI completes SciDel acquisition
Nasdaq-listed virtual imaging company Princeton Video Image has closed its acquisition of the assets of the Israel-based SciDel Technologies.
Football League ‘greedy’
The Football League and the clubs it represents seem to believe they have a God given right to TV revenues, says Joe Cogan, executive editor of internet sports content publisher Sportev.
Boss hits out at wage bill
Bundesliga players are overpaid and salaries will have to fall by up to a fifth, Bayer Leverkusen manager Reiner Calmund has said.
Cablevision’s YES proposal
Cablevision Systems Corp has made its own pitch to solve a six-month dispute over the fees being asked to carry Yankees baseball games, but fans would have to pay a premium price set by the cable network that is controlled by the team's owners.
Oxygen Media cuts sports output
US internet and cable TV company Oxygen Media, which was set up in 1998 to target the women's market, is to cut 20 jobs and reduce its sports programming.
Nationwide signs with FA
Building society Nationwide has renewed its sponsorship with the English Football Association - signing up to become the latest member of the FA's elite new partner programme.
Frank Warren sells boxing stake
UK sports investment firm Online Sports & Leisure plc has agreed to buy a 22 percent stake in Sports Network - the boxing promotion and management business of Frank Warren - for an initial £2.8million ($4m/EUR4.5m) payment.
ARU chief flies in for further World Cup talks
Australian Rugby Union (ARU) managing director John O'Neill has flown back to Britain for another meeting with World Cup officials to further discuss the ongoing issue of joint hosting the event with New Zealand.
CART’s clearer communications
CART has completed the restructuring of its communications division.
Braves offer binocular vision
Atlanta-based company, Immersion Entertainment, LLC, has developed a portable action replay system for fans of the Atlanta Braves baseball team.
Fast Track wins athletics accounts
UK sports marketing agency, Fast Track, has won the rights to sell national commercial partnerships for two major athletics meetings next year.
Mercedes signs with ATP
Mercedes-Benz and the ATP have renewed their marketing partnership.
Euro 2008 bid signs media deal
The Scotland and Ireland Euro 2008 bid team have appointed Craigie Taylor International and their Scotland based associates RiversGani Communications to manage their International media relations campaign.
Sportel’s sponsor focus
Many of the key challenges facing sports sponsors and broadcasters will be brought into sharp focus during a seminar session during this week’s SportelAmerica sports television market in Miami.