Events

Scottish Premier League soccer champions Celtic have hailed a trial pay-per-view broadband broadcast a success – despite just 30 percent of broadband subscribers watching the game.

Hungary has decided to make a solo bid for the 2008 European Championships after unsuccessful talks with potential co-hosts Croatia, youth and sports Minister Tamas Deutsch said.

Insurance firm AMP has scooped two top sponsorship awards for its Sydney Olympic Games programme.

The International Olympic Committee (IOC) has bought up all the outdoor advertising space in Beijing ahead of the Olympic Games which will be held there in 2008 in an attempt to limit the commercialisation of the event.

Satellite TV interests in Poland are expected to merge in order to accelerate profitability in eastern Europe's strongest television market.

Asian broadcaster ESPN Star Sports and HK pay-TV operator Cable TV have reached an agreement for non-exclusive distribution of ESPN and Star Sports channels in Hong Kong.

The British Formula One Grand Prix at Silverstone could be scrapped if the Competition Commission rules today that Octagon Motorsports’ acquisition of the circuit’s lease is against the public interest.

Edward O'Hara and Gregory Economou, the two principals of brand identity development company, SME Power Branding, have separated from the SFX Sports Group, which acquired the company in 1999.

TV Azteca, Mexico’s second largest broadcaster, has signed a deal with satellite TV platform Sky Mexico to allow the latter to broadcast 22 soccer matches from the country’s top division, to which TV Azteca owns the rights, over the next year.

The sport employment market continues to show strong growth in Australia, with the number of general positions vacant reaching a five-year high in 2000/2001, up a massive 31 percent from the previous year, a new report shows.

US satellite TV operator EchoStar Communications has gone public with a $32billion (B

Seattle Mariners will have their home games broadcast in Japanese live on the internet from today.

Envision, the LA-based sports marketing firm run as a joint venture between former ProServ managing director Jeff Knapple and Philip Anschutz, owner of the Los Angeles Kings, has been chosen to sell the naming rights to the Louisiana Superdome.

The Copa America outstripped the Superbowl and World Series amongst American Hispanics according to research out on Sunday.

Churchill Downs racetrack – home to the Kentucky Derby – is to undergo a $127m (B

Sportscard Group, the UK credit card company listed on the Alternative Investment Market (AIM) has signed a partnership with hotel and health and fitness club company De Vere Group to market a rewards-based credit card to the De Vere Group’s health club brands

Octagon Motorsports will have to wait a month before it finds out whether it will have to relinquish one or more of its four British racing circuits and give up its lease on Silverstone, the home of the British Grand Prix, sportbusiness.com has learned.

A high-profile and comprehensive marketing campaign, including a free Celtic League ticket offer, will launch the new face of professional rugby union in Scotland at Murrayfield today.