Events

Italian fashion company Benetton has pledged 500,000 Bosnian marks ($260,000) to help rebuild a war-devastated ski resort on Mount Bjelansnica, which was used in the 14th Winter Olympics.

Australia's International Olympic Committee (IOC) board member Kevan Gosper says he would be interested in the top job when Juan Antonio Samaranch stands down as president in 2001.

Italy's Antitrust competition regulator has told Telepiu it must stick to a law which limits any one pay-TV operator to a 60 percent slice of rights to broadcast Italian first division soccer matches.

The beleaguered organisers of the Rugby World Cup have criticised ITV's coverage of the event as a "disgrace" according to a report in the UK?s Guardian newspaper.

CBS and the NCAA are in talks to extend their broadcast rights agreement to the Division I basketball tournament.

UK-based Screenco have created a 21 metre wide LED banner at the 68,000-capacity stadium of German Bundesliga team FC Kaiserslautern using 21 Lighthouse LVP20 20mm pixel pitch modules.
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A late change of heart by track and field officials means athletes at the Goodwill Games in Brisbane will be subject to the new drug testing regime for the in-demand endurance enhancer EPO.

Goodwill Games ticket sales have exploded in the past four weeks with a massive increase over the previous month.

BBC Radio Five Live has signed a deal to provide live coverage of all Manchester United?s European home games for the next two years, starting from this season.

South African terrestrial channel e.tv has secured the exclusive TV rights to the 2002 FIFA World Cup in South Korea and Japan.

Championship Auto Racing Teams (CART) has finalised its broadcast rights deal with the CBS Television Network and Fox Cable Networks Group beginning with the 2002 season through 2004.

Financial services brand Discover Card has expanded its marketing tie-up with broadcaster ESPN for coverage of US college football.
How to Develop Effective Sponsorship Programmes: A new report from SportBusiness Group: Click here

The Copa America outstripped the Superbowl and World Series amongst American Hispanics according to research out on Sunday.

Churchill Downs Inc (CDI), in conjunction with the New York Racing Association and Television Games Network, has lost out in its bid for the purchase of New York City Off-Tracking Betting Corp (NYCOTB).

The image of pay-per-view (PPV) sports television was tarnished today just weeks before the English Premier League launches its PPV soccer matches after PPV film and sport service u>direct abandoned its plans to broadcast tomorrow?s Intertoto Cup semi-final between Newcastle United and Munich 1860.
Pay Per View Sport in Europe: A new report from SportBusiness Group: Click here

MP Web, the new media division of Media Partners, has signed an exclusive deal with Tele+ for the acquisition of internet rights for 18 Italian Serie A and Serie B soccer clubs.