Events
CRAIGIE TAYLOR WIN BECK?S SPONSORSHIP OF JAGUAR RACING
Craigie Taylor International, the Surrey based sponsorship and PR agency, has been appointed by Beck?s to handle the PR and exploitation programme of it?s Jaguar Racing and Formula 1 sponsorship in the UK.
EXPOS SIGN $3M LOCAL TV DEAL
Canadian French-language broadcaster RDS has signed a one year local TV contract with the Montreal Expos for a reported $3 million.
NBA & WNBA SIGN PARTNERSHIP DEAL WITH SPORTSLINE.COM
The NBA, the WNBA and SportsLine.com, have signed a multi-year global partnership encompassing a variety of strategic initiatives.
KPMG SIGN UP MICKELSON
KPMG Consulting, provider of Internet integration services, have announced that golfer Phil Mickelson has reached a multi-year agreement with the company to wear the KPMG Consulting brand on the front of his headwear during tournament play and other promotions.
TECH FIRM SIGNS AS NEW GOLF TOUR SPONSOR
Lucent Technologies has signed a long-term agreement as Title Sponsor of the Tour de las Americas, the Latin American PGA golf tour.
PARIS WOULD STAGE BEST GAMES, SAY BID ORGANISERS
Paris will stage the best Olympics ever if it wins the right to hold them in 2008, the bid organisers said in an official statement.
IOC NEW CONFERENCE: SESSION 5 ? RIGHTSHOLDER PREPARE FOR CYBER WARFARE
The concluding session of the first day of the IOC Sports and New Media conference re-emphasised the key values of rights exclusivity, but according to Christopher Murray, Chairman of the Entertainment & Technology Dept of O'Melveny & Myers LLP in Los Angeles: "The web has so radically changed the dynamics of publishing, that with one keystroke anyone can download a CD or video and become a pirate".
FLORIDA UNVEILS BID FOR 2012 OLYMPICS
A Florida group seeking to host the 2012 Olympics has unveiled plans for an Olympic stadium and village in downtown Tampa at the sites of two public housing projects.
INTERNATIONAL SPEEDWAY CORPORATION INTEGRATES ONLINE CUSTOMERS
Vertical Alliance, the US-based e-business customer management company, has completed the integration of 18 International Speedway Corporation (ISC)-owned web site communities into one integrated customer management solution.
LEIPZIG CONSIDERS SUMMER GAMES BID
The eastern German city of Leipzig plans to order a feasability study on bidding for the summer Olympics in 2012 or 2016.
EUROSPORT WINS GOLDEN RING
Eurosport has won a bronze trophy at the `Olympic Golden Ring? Awards, organised by the IOC (International Olympic Committee).
SPORTAL TO HOST REGGINA WEBSITE
Sportal have added mid-table Serie A team Reggina to their portfolio of sports internet partners. The three year deal is to provide hosting and maintenance services to the club?s website. Other Italian football sides in the Sportal stable of websites are Juventus, AC Parma and AC Milan.
SWEDISH PROBE INTO `BRIBE? CLAIMS OVER OLYMPIC BID
The Swedish prosecutor's office has reopened an inquiry into a suspected attempt to bribe the International Olympic Committee into choosing Stockholm for the 2004 summer games.
USOC EXECUTIVE RESIGNS
An executive hired nine months ago to streamline the US Olympic Committee has resigned, saying he could not carry out his plans.
NTL PULL PLUG ON PREMIER LEAGUE DEAL
NTL has pulled out of a multi-million dollar deal to broadcast English Premier League soccer matches on a pay-per-view basis.
AIR SPORTS FEDERATION SIGNS WITH DISCOVERY DIGITAL NETWORK
Universal McCann Event, McCann Erickson?s sports marketing department in Paris, has brokered a partnership agreement between Federation Aeronautique Internationale (FAI), the world governing body for air sports, and Discovery Wings Channel, the North American channel for air sports enthusiasts.
WWF SIGNS NEW DISTRIBUTION DEALS
The World Wrestling Federation Entertainment has signed new television distribution deals in Russia and Bulgaria.
PHILLIPS QUITS TEXAS LPGA TOURNAMENT
Philips Electronics has decided not to renew its title sponsorship of the Texas-based Philips Invitational honouring Harvey Penick.