Fan Engagement

French Ligue 1 football club Paris Saint-Germain has revealed that its capture of Argentinian superstar Lionel Messi represented the first player signing who has had part of his welcome package paid in…

Sports data and technology company Stats Perform has announced that it will work with data science company Signify Group on the development of a service intended to monitor and prevent social media abuse…

The German Bundesliga last month ran a knowledge-sharing workshop for the Lao Football Federation about restarting football activities during the pandemic

Global blockchain provider Chiliz has bolstered its Premier League portfolio to five teams by signing a deal with Aston Villa. The agreement will result in the launch of a $AVL Fan Token on the Socios

Singapore-based technology firm Rario is launching a cricket-based digital collectibles platform in what it claims to be a world first for the sport

Jamaican sprinter Elaine Thompson-Herah, who this week became the first woman to retain both the 100-metre and 200-metre Olympic titles, says that she has been "blocked" by Instagram after posting footage…

The Unipublic agency, organiser of the Vuelta a España, has expanded its relationship with Czech indoor cycling technology company Rouvy, which becomes the exclusive virtual cycling partner of the Grand …

The absence of spectators from the Tokyo 2020 Olympics has had no impact on viewing figures around the world, according to Timo Lumme, managing director of the International Olympic Committee’s Television a…

India has posted the biggest digital engagement figures of the Tokyo Olympic Games, higher than hosts Japan, according to Yiannis Exarchos, chief executive of Olympic Broadcasting Services, the host broadcast…

Social media platform TikTok has been named the ‘Official Creator Platform’ of the ongoing British & Irish Lions’ tour of South Africa. U

Fan engagement platform extends furious run of sports dealmaking

The International Paralympic Committee has revealed details of The Pegasus Dream Tour, the first official Paralympics video game which is now available worldwide

Sunset+Vine, the UK-based sports production and media company, has agreed a live production, content and media agency deal for the new E-Bike Grand Prix (EBK GP) Racing Series

Australian free-to-air broadcaster Seven and Twitter have reached an agreement to show Tokyo 2020 content via the broadcaster's Twitter account

Pay-television broadcaster Sony Pictures Networks has reached an agreement with Facebook and Twitter, enabling the social media platforms to show highlights and clips from the Indian cricket team's forthcoming…

The Discovery media group has further widened coverage of the forthcoming Tokyo 2020 summer Olympic Games across digital media platforms in Europe by agreeing a new content and advertising deal with video-streaming…

The NTT IndyCar Series will release its first officially licensed video game in almost two decades following a partnership with leading racing game developer and publisher Motorsport Games

The United Rugby Championship, the rebranded tournament previously known as Pro14, has signed a strategic consulting deal with sports and entertainment agency Roc Nation