Fan Engagement
The business of Dutch football has fans to thank for its survival
Dutch clubs like SC Heerenveen have sold large numbers of season tickets prior to the 2020-21 Eredivisie season, despite there being no guarantees spectators will be allowed to attend matches. Callum McCarthy reports.
Round-Up: Al Hilal hits out at AFC, HK tennis Open cancelled, AC Milan completes virtual tour, and more
Saudi Arabian football team Al Hilal has criticised the Asian Football Confederation for kicking it out of this year's Champions League, saying it should have had "greater flexibility" - AFP/CNA
LaLiga is latest rights-holder to turn to Iqoniq in global licensing deal
Spanish football’s LaLiga has today (Wednesday) announced a global licensing agreement with Iqoniq, the fan-engagement app becoming increasingly active in the sports sector.
Round-Up: World Cup qualifiers become ‘a problem’, U17 World Cup under threat, SA’s Southern Kings enter liquidation, and more
Mounting delays to 2022 World Cup qualifiers due to Covid-19 are becoming a problem and a shortening of the format is a possibility
Monkey Knife Fight looks to advance status as industry disruptor
An upstart daily fantasy company with an unusual name and unconventional approach has quickly risen to prominence by challenging established market leaders DraftKings and FanDuel and striking a large series of team sponsorships.
Mumbai Indians match 2019 sponsorship revenues
Indian Premier League champions the Mumbai Indians have announced several new sponsorship deals and said their sponsorship income this season will match 2019
Liga ACB extends Genius data deal, announces tie-up with WSC Sports
Liga ACB, the top tier of Spanish basketball, has extended its exclusive official data partnership with Genius Sports Group
ITHF unveils interactive fan voting experience, BNP Paribas partnership
The International Tennis Hall of Fame has added a new interactive element to its fan voting initiative, which is being sponsored this year by French international banking group BNP Paribas
World Table Tennis to run showcase event in Macau
World Table Tennis is running an event in Macau on November 25-29 to showcase some of the features of its upcoming revamp of International Table Tennis Federation competitions
Eredivisie furthers data collection with appointment of Dutch firms
The Eredivisie, the top division of Dutch football, has announced that it has teamed up with two Netherlands-based companies to supplement the data collection and sharing from its matches
Creating successful sponsorships in NBA, NHL, MLB and NFL webinar
Senior Property Manage of Global Sponsorship at SAP
Stats Perform retains Pro League Opta data collection with heightened broadcast focus
Sports data and technology company Stats Perform will continue to exclusively collect and manage data from Belgian football’s top-tier Jupiler Pro League and second-tier 1B Pro League through its Opta d…
Infront signs six-year deal with Italian ice sports federation
The Infront agency has struck an exclusive six-year agreement with the Italian Ice Sports Federation (FISG) covering marketing, sponsorship and digital rights
World Rugby fans invited to form global panel to inform content offering
World Rugby has launched a fan survey in order to form a global rugby fan panel which aims to shape the governing body's broadcast, content production and social media rugby offering
Round-Up: Wada threat to US athletes, Kooyong Classic cancelled, Williams family leaves F1, and more
America's top athletes could be banned from the Olympics and other major international sporting events if the US follows through on its threat to withdraw funding from the World Anti-Doping Agency - Reuters
NBC Sports Regional Networks unveil redesign of web properties
NBC Sports Regional Networks has unveiled a comprehensive redesign of its portfolio of mobile web and desktop sites, which is designed to significantly enhance the user experience.
NBA draws on Microsoft partnership to reshape virtual fan experience
The NBA has taken fan engagement in the wake of Covid-19 to a new level by allowing at-home viewers to be seen and heard by their favorite players in Orlando. Bob Williams reports
FanCode enters online merchandising market
Indian online sports platform FanCode has added ‘FanCode Shop’, an online sports merchandise store, to its multi-sport aggregator platform.