Media
ESPN BASEBALL BROADCASTS TO HARNESS NEW TECHNOLOGY
ESPN will utilise new bat and pitch speed technology during its Sunday Night Baseball broadcasts this season.
PLAYER IN ‘NAME CHANGE’ SPONSORSHIP DEAL
In one of the most bizarre sponsorship deals ever seen, a top Australian Rules footballer has legally changed his name to a brand of pet food to help out his cash-strapped club.
FRENCH FOOTBALL CHANGES COMMERCIAL STATUS
The French parliament have adopted a draft law governing professional sports clubs that allows clubs to take on a new status as limited companies and to sell shares.
ECCLESTONE BLOW AS EU STARTS PROCEEDINGS AGAINST FIA
The European Commission says it has started formal proceedings against FIA, the governing body of world motor sport, and Bernie Ecclestone's Formula One on suspicion that they breached EU competition rules.
YAHOO! IN MARKETING DEAL WITH MURDOCH’S BSKYB
Yahoo! could become a prime advertiser during UK pay-TV sports shows now that British pay-TV broadcaster BSkyB and the web-guide company have agreed to a broad-based marketing deal spanning TV and the Internet in the UK and Ireland.
NEWCASTLE SHARE-HOLDERS NTL STEP UP UK CABLE CONSOLIDATION
France Telecom has taken a 10% stake worth $1bn in NTL the Nasdaq-listed UK media company.
BBC HAIL ‘GREAT VICTORY’ IN SOCCER RIGHTS COURT CASE
The BBC has warmly welcomed a decision in London's Restrictive Practices Court which ruled in favour of the English Premier League selling broadcast rights en bloc for all its 20 clubs.
PC DATA REVEAL WOMEN’S SPORTS SURVEY RESULTS
A majority of sports fans remain reluctant to pay high ticket prices for women's sporting events, despite the heavy promotion and marketing surrounding the recent Women's World Cup Games.
UMBRO APPOINTS MONAGHAN AS CFO
Mark Monaghan has been appointed Chief Financial officer at Umbro Holdings.
NBC AND QUOKKA SPORTS INTRODUCE NBC’S EXPANDED OLYMPIC COVERAGE
Dick Ebersol, NBC Sports and Olympics chairman, and Alan Ramadan, Quokka Sports co-founder and chief executive officer, have introduced NBC's expanded Olympic coverage at www.nbcolympics.com.
EX-ISL MARKETING MANAGER APPOINTED AT MEDIA CONTENT
Sports media and marketing company Media Content has appointed ex-ISL marketing manager Sophie Hoysted as development manager of its Media Content Sports Media Advisors unit.
KIRCHMEDIA ACQUIRES STAKE IN SPORT1
KirchMedia has acquired a 25.5 percent stake in online sports portal Sport1 from German internet firm Axel Springer Verlag.
14.6M TUNE INTO BBC FOR ENGLAND?S TRIUMPH IN MUNICH
UK terrestrial broadcaster the BBC recorded the highest domestic Saturday peak-time audience for five years with 14.6 million viewers tuning in to England?s stunning 5-1 demolition of the Germans in Munich.
CHANNEL 4 LOOKS TO CASH IN WITH CRICKET COVERAGE
UK commercial broadcaster Channel 4 is considering plans for its commercial arm to link-up with an interactive betting firm to exploit its exclusive coverage of England Test matches.
Online Gambling: The Regulation of Global Sports Betting: A new report from SportBusiness Group: Click here
Online Gambling: The Regulation of Global Sports Betting: A new report from SportBusiness Group: Click here
CABLE TV EXECS PLANNING 24 HOUR TENNIS CHANNEL
Against the backdrop of the U.S. Open tennis tournament, a group of television executives unveiled plans for the new Tennis Channel, a cable TV start-up aiming for success in the emerging digital cable universe.
BBC WINS OPEN GOLF RIGHTS IN NEW FIVE-YEAR DEAL
UK broadcaster the BBC has won the domestic rights to the British Open Golf Championship ? ending speculation it could lose out to a rival.
TYSON BOUT POSTPONED UNTIL OCTOBER
Boxing fans will have to wait until October to see former heavyweight champion Mike Tyson in a boxing ring, despite a previous announcement this week stating that the renowned boxer would fight in September.
SPONSOR TO SUE NASCAR AND FOX OVER LACK OF COVERAGE
US restaurant chain Cracker Barrel is suing NASCAR and host broadcaster Fox over a lack of coverage for the firm?s title sponsorship of the Atlanta race held in March.
How to Develop Effective Sponsorship Programmes: A new report from SportBusiness Group: Click here
How to Develop Effective Sponsorship Programmes: A new report from SportBusiness Group: Click here