Media

Total Sports, a provider of online coverage of college sports, has added

Media research firm, Paul Kagan Associates (PKA), has reported that average NHL player salaries have increased faster than for any other major league sport over the past seven years

Representatives from UK soccer, cricket and tennis have urged Prime Minister Tony Blair to create a new Ministry of Sport. They have called for sport to be separated out from the current Culture, Media and Sport ministry and given its own high profile department.

Freeserve has agreed a two-year worldwide deal for Greg Rusedski to endorse its free Internet services. The deal comes just as Rusedski, who is currently ranked number nine in the world (ATP Tour), prepares for the start of the US Open tennis tournament.

The UK?S Independent Television Commission will this week write to BSkyB chief executive Tony Ball to inform him whether or not it will force the satellite broadcaster to make its last premium sports channel available to rival On Digital.

Dorna Sports, rights holders of the MotoGP series, has signed deals with five teams to take part in the new elite class of the FIM Road Racing World Championship Grand Prix, which will be open to four-stroke bikes with engines of up to 990cc from 2002.

England Rugby, the new joint venture between the Rugby Football Union (RFU) and Premier Rugby has appointed the largest independent television production company in the UK, TWI, to handle its sales of international television rights in overseas markets.

Nordic media and sponsorship firm the Market & Media Institute (MMI), has signed a joint venture with Sportsmax GmbH, a strategic sports marketing and sponsorship consulting agency.
How to Develop Effective Sponsorship Programmes: A new report from SportBusiness Group: Click here

Sports media and marketing company Media Content has appointed ex-ISL marketing manager Sophie Hoysted as development manager of its Media Content Sports Media Advisors unit.

Sportsworld Media Group, the UK-based sports marketing and television production company, has been appointed to market golf?s forthcoming Seve Trophy in Ireland between April 19 and 21, 2002.

UK-based Screenco have created a 21 metre wide LED banner at the 68,000-capacity stadium of German Bundesliga team FC Kaiserslautern using 21 Lighthouse LVP20 20mm pixel pitch modules.
How to Develop Effective Sponsorship Programmes: A new report from SportBusiness Group: Click here

World Cup Skateboarding (WCS), the world skateboarding sanctioning body and tour organiser, has appointed action-sport marketing agency IMS, a wholly owned subsidiary of Sportsworld Media Group plc to manage its commercial interests globally.

Betdaq, the online sports betting service based on stock market principles and backed by the Irish businessman Dermot Desmond, has launched today.
Online Gambling: The Regulation of Global Sports Betting: A new report from SportBusiness Group: Click here

ESPN International and the National Football League (NFL) have agreed to extend their existing worldwide distribution agreement through the 2002 season.

TalkSport, the UK?s sports radio station owned by media entrepreneur Kelvin MacKenzie, said revenues for the six months to June 30 rose by 9.4 percent to #5.6m ($8m/?9m) despite a fall of 7.2 percent in national advertising revenue for the industry as a whole.

Microsoft?s internet portal MSN has signed a deal with ESPN.com to deliver to consumers access to ESPN's online sports content through the MSN network.