Media

Dutch soccer team Feyenoord Rotterdam is looking at ways of offering virtual advertising to its sponsors. The move comes amid a wave of Asian interest in the sport since the signing of Japanese star Shinji Ono from Urawa.

New Zealand sport fans are set for interactive action after Sky TV signed a deal with Holotype New Media to introduce the first such service in the country.
Sport and Interactive TV: A new report from SportBusiness Group: Click here

Sportsworld Media Group, the London-based sports marketing group, has made a string of announcements today including the launch of a new independent production company, Zeal Television and an agreement with television production company The Chatterbox Partnership.

Guenther Struwe, programme director of German public broadcaster ARD, has predicted that the network will be taking advertising in primetime schedules for its major sports events within the next four to five years.

India's state broadcasting corporation, Prasar Bharti has won exclusive rights to broadcast the first Afro-Asian Games scheduled in New Delhi in November.

Media group Kirch has given into increasing protests and agreed to change its scheduling of the soccer highlights programme to the German Bundesliga after ratings for the show dropped remarkably in its newly allotted later time slot.

UK satellite channel, British Eurosport has unveiled a new weekly magazine round-up show for European soccer as it looks to compete with its rivals? coverage of the new Premiership season.

DISH Network, the U.S. direct broadcast satellite television entertainment company, is to offer the ESPN GamePlan college football package to customers on DISH On Demand.

Attheraces, the new name for the Go Racing consortium backed by Arena Leisure, BSkyB and Carlton Communications, has appointed three additional members of the senior management team to supplement last month?s recruitment of marketing director Gavin Bisdee.

UK broadband TV company Video Networks has become the exclusive video-on-demand partner for England?s Premier League soccer league.
Sport and Broadband: A new report from SportBusiness Group: Click here

Global sports media company iSport has confirmed to sportbusiness.com it is on the verge of a major merger.

UK terrestrial broadcaster Channel 5 has picked up the TV rights to the away leg of Liverpool?s Champions League qualifying match against Finnish team SC Haka on Wednesday night.

The International Olympic Committee (IOC) has bought up all the outdoor advertising space in Beijing ahead of the Olympic Games which will be held there in 2008 in an attempt to limit the commercialisation of the event.

Satellite broadcaster BSkyB has given the British government an undertaking that it will not increase its stake in, or launch a takeover bid for Manchester United.

Dedicated US horse and greyhound racing broadcaster The Racing Network (TRN) has shut down after two years due to a lack of sufficient subscribers to remain financially viable.

UK terrestrial broadcaster ITV has signed a #5 million ($7.1m) deal for the rights to the Tour de France cycling race beginning with next year?s competition.

Satellite channel British Eurosport has secured the live television rights to the US Open tennis tournament held at Flushing Meadow in a new four-year deal.

As part of the $5.3billion (?6.06bn) sale of its Family Worldwide subsidiary to the Walt Disney Company, US broadcaster Fox has parted company with elements of its coverage of Major League Baseball (MLB).