Media

Six months ago, the news that Britain was to challenge for the 2003 America's Cup would have caused barely a ripple of interest in the nation.

Even the most experienced Olympic observers cannot agree on which city will win the battle to stage the 2008 Summer Games as the deciding vote draws near.

The e-commerce streaming company, e-Media, Inc, has teamed up with VideoSport.com to deliver live, pay-per-view (PPV) webcasts of more than 150 professional European soccer matches over the next two years to fans worldwide.

Teamtalk.com, the independent online sports content provider, has launched a new horseracing site.

Virtual advertising used for first-down line sponsors FedEx and Kodak during the International broadcast of Super Bowl XXXV did not ?realise the benefits of the technology?s potential?, according to a new report.

An International Olympic Committee (IOC) inspection team for the Athens 2004 Games will take a hard look at security when they visit Greece later this week.

Television rights for the next Rugby Union World Cup remain unsold with sole bidder BBC not rushing to meet rugby?s estimation of the worth of the event.

Philip Morris, owners of the Marlboro tobacco brand, may be considering exiting Formula One at the end of the 2002 season.

US broadcaster NBC and key Olympic sponsors were prepared to mount an alternative Olympics ? after the IOC became embroiled in the Salt Lake City scandal, according to the Australian press.

Bookmaker Victor Chandler is to launch an internet betting service it says will tap into the growing interest in football.

Kirch Group are looking to circumvent laws on listed events in the UK in order to sell 2002 World Cup broadcast rights to British pay-TV operators.

Some of the world's top carmakers are close to a deal to buy at least a quarter of the Formula One racing industry controlled by Bernie Ecclestone, according to a British newspaper report.

Sony is reining back its marketing activity in European soccer?s big screen sector because the company believes the business is no longer capable of turning a profit.

Bridon International, the UK-based steel wire and structural strand manufacturer, has secured a contract to supply cables for the major re-development of Lokomotiv Moscow's stadium in Russia.

A possible rescue attempt by Kirch of cash-strapped Germany media group EM.TV seems closer after EM.TV management seemed to resolve their differences.

Car manufacturers are considering buying a "substantial" stake in Formula One holding company SLEC, says Max Mosley, chairman of motor sport's ruling body FIA.

Analysts have expressed scepticism about the immediate benefits Manchester United will reap from its joint marketing deal with the New York Yankees.

The EURO 2000 football championships were watched by a cumulative audience of seven billion people, a new survey reveals.