Media

Scotland's top football clubs are close to signing a #30m deal with broadcasters BSkyB and Scottish Media.

The Sydney 2000 Olympics are in danger of becoming the

Marketing experts say most official World Cup sponsors have made little impact on consumers in the run-up to the tournament and must work much harder to maximise brand awareness.

ESPN Magazine, owned by Walt Disney Co. and Hearst Publications has bought Inside Sports Magazine.

Two executives working for FIFA's marketing affiliate were placed under formal legal examination on Wednesday by a court investigating allegations of a World Cup ticket fraud, court sources said.

The heir to Australia's biggest fortune, Mr James Packer, is expected to use an alliance with the Collingwood Football Club as a launching pad for an assault on the Australian Football League's lucrative television rights.

British Sky broadcasting, the News Corp-owned UK pay TV company, will be free to broadcast one of its sports channels on spare digital bandwidth allocated to Channel 5.

Fans of the world's number one sport may miss out on the next World Cup on television because the rights may be bought up by pay-TV companies, the European Broadcasting Union (EBU) has warned.

Organisers of the XIII Pan American Games in Winnipeg, Canada, are confident of working out "some hiccups and bumps" ahead of the third largest multi-sport event ever staged in North America.

A new European Super League moved several steps closer after announcemnts from UEFA, and top clubs Manchester United, Arsenal and Ajax Amsterdam.

The $463 million Stadium Australia taking shape in western Sydney will not only be the biggest ever built for an Olympic Games, but from a business point of view, by far the best.

A reassuring progress report on Euro 2000 has been issued by tournament director Alain Cortais.

Doug Ash, chief executive of English First Division Rugby, resigned on Wednesday after less than a year in the job.

Advertisers, invited for the first time to a sports trade show here, have warned sporting event organisers that they should not milk their events for money.

Europe's leading national soccer coaches have said a Super League would act against the interests of international football.

Following the death of entertainment industry legend Gene Autry on Friday, Disney is now poised to take full ownership of the Anaheim Angels baseball team at a bargain price.