Media

MTV gets to play at Super Bowl XXXV under an ambitious programming schedule announced by CBS, which gets to show television's most watched sporting event for the first time since 1992.

Brazilian driver Pedro Diniz, son of a multi-millionaire supermarket owner, purchased a "significant" stake in the Prost Formula One team.

English soccer First Division side Nottingham Forest has reported losses of #4.8m ($7.3m) for the year to May 31, 2000.

Ad agency Saatchi & Saatchi has launched an online rugby game called Beat Rugby to keep the New Zealand All Blacks and the team?s sponsors adidas in the sporting spotlight during the international rugby off-season.

German private media giant Kirch Group is close to agreeing to take over EM.TV & Merchandising , according to industry sources.

The British National Ice Hockey League (BNL) has signed a deal with European online ticketing company ts.com, enabling them to sell their tickets via the BNL web site, www.britnatleague.co.uk.

The National Network (TNN) has won the exclusive cable rights to nine XFL games commencing February 11, 2001 and continuing through April 8.

UK commercial radio station talkSPORT has won exclusive rights to broadcast England's next two cricket tours of Sri Lanka.

A virtual sports institute is to be created to give Britain's top sportsmen and women access to the best advice and services wherever they are in the world.

Boston Media Corporation, a Boston-based internet advertising, media and technology firm, has launched an online sports advertising network.

ARROWS SPONSOR DEAL IN DOUBT CLAIMS REPORT

The $15m-a-year sponsorship of the Arrows Formula One team by telecommunications company Orange could be jeopardy, according to media speculation.

Boston Media Corporation, a Boston-based internet advertising, media and technology firm, has launched an online sports advertising network.

Private German media giant Kirch Group is in talks to acquire a majority stake in EM.TV & Merchandising AG, the Munich-based firm, industry sources said on Tuesday.

The race to secure the terrestrial and interactive media to rights to UK horse racing is close to being won by Go Racing, the consortium made up of Channel 4, BSkyB and Arena Leisure.

Stefan Gehrke has been named head of the new media department of WIGE MEDIA AG in Germany.

UK commercial radio station talkSPORT has, for the first time, negotiated Premier League soccer rights.

French pay-TV group Canal Plus has resumed its buy-out discussions with UK online sports portal Sportal.com, according to a UK-based advertising industry publication.