Media

Senior motorsport executives in the States have announced the formation of a new sanctioning body whose primary focus will be the organisation of professional road racing throughout North America.

Television companies attacked sports clubs this week for demanding exorbitant fees for the rights to transmit top events and said the trend was harming viewers, broadcasters and sports themselves.

Houston has won the battle for the prized NFL franchise.

Quokka Sports and British Telecommunications (BT) have teamed up to provide live Web site coverage of "the world's toughest yacht race", the BT Global Challenge 2000-01.

Richard Nanula has been named CEO of Broadband Sports Inc., the

Guinness announced a 15 per cent sales increase in the UK for the September/October period during which they sponsored the Rugby World Cup.

A $461 million deal to sell the Colorado Avalanche hockey team, the Denver Nuggets basketball team and a sports arena to Colorado billionaire Donald Sturm has fallen through, a spokesman for the owners has said.

British Telecom has rebutted a report claiming that the company is planning to bid for Premier League rights.

ISL United States has launched collegefootballplayoff.com, a web site designed to provide Division I-A college football with a play-off route to determine college football's national champion on the field.

Media Partners, the company behind the failed bid to launch a European Super League, says it is ready to launch another attempt to set up a privately-run elite soccer competition.

SportsLine.com, the leading global Internet sports media company and publisher of CBS SportsLine has signed a letter of intent to enter into a 10-year strategic relationship under which SportsLine.com's domestic e-commerce business will be acquired and operated by MVP.com.

UK cable company, Telewest, is poised to take a minority stake in Arsenal FC according to a report in the UK's Sunday Business newspaper.

Sportal has confirmed it is in talks with a number of major media players ? including BSkyB ? with regard to forming a possible media partnership.

Rupert Murdoch wants to take full control of German TV station tm3 to allow him to sell its Champions League soccer broadcast rights to other channels, the Sueddeutsche Zeitung has reported.

Fox Sports World Espanol has acquired the exclusive US broadcast rights to the 2000 Colombian soccer league season, including all playoff match-ups.

Scotland's top football clubs are close to signing a #30m deal with broadcasters BSkyB and Scottish Media.

The Sydney 2000 Olympics are in danger of becoming the

Marketing experts say most official World Cup sponsors have made little impact on consumers in the run-up to the tournament and must work much harder to maximise brand awareness.