Media

The UK is set to cash in on the gold-medal winning success of its athletes in Sydney.

Doubts expressed by media buyers over Fox?s ability to recoup all of its $2.5 billion investment for its comprehensive six-year Major League Baseball TV and cable rights package have been answered by the company.

Time Warner Communications, Columbus Division and online video service Sportscapsule have reached a partnership agreement which will allow communities served by Time Warner Columbus to create their own local sports videos to showcase on the internet.

ESPN is to broadcast live coverage of a major golf tournament in Argentina later this year.

The first Olympics on the web captivated US office workers during the first week of the Sydney 2000 Games.

Online auction site eBay Inc is to form an alliance with the National Football League to sell pro-football merchandise, memorabilia and "fantasy experiences" to raise money for charity.

The World Wrestling Federation Entertainment has signed a multi-million dollar television distribution agreement in Japan.

NBC finally showed some live coverage of the Olympics at the weekend ? deciding at the last moment to broadcast the men?s basketball gold medal game.

Italian public broadcaster RAI and publisher RCS Editori have launched Sport Set, a television and multimedia sports services joint venture.

International Sports Wagering Inc (ISWI), the US-based online gambling software firm, has retained Hayden Communications to heighten awareness of the company in the professional investment and media communities.

If there's a strike or lockout that causes Major League Baseball?s new broadcast partners Fox to lose games in 2002, baseball owners are still guaranteed their money from the recently signed $2.5 billion, six-year deal.

The Women's British Open has replaced Canada?s now-defunct du Maurier Classic as the fourth ?major? championship on the LPGA Tour.

The Extreme Group has launched the Extreme Sports Channel on the Telekabel cable network in Llubljana, Slovenia.

The Equestrian Federation of Australia and ActiveTV have signed a deal to enhance the sport?s television coverage.

Canadian production company Stormcrow.com is producing an extreme sports TV travel series, which will include the offer of an integrated interactive advertising package to potential corporate sponsors.

Manchester United have been dealt an embarrassing PR blow after their new communications director was booted out of the club before taking up her position after lying about her past employment record.

Southern African Investments Limited (SAIL), the sporting brands company with stakes in eight South African rugby clubs, a soccer club and a chain of upmarket golf practice centres, has made its first move into professional cricket.

Bernie Ecclestone has said he will not sell his stake in Formula One, despite the interest of a number of Formula One motor manufacturers who want to buy into the business.