Media
SPONSOR CREATES FREE FUN FOR CRICKET FANS
Holiday firm and co-sponsor of the West Indies cricket tour of the UK, Sandals, in conjunction with Channel 4 Television, are bringing a taste of Caribbean holiday spirit to the UK this summer.
FRANK WARREN CLOSE TO FOX SPORTS BOXING DEAL
UK boxing promoter Frank Warren is expected to announce a major deal with FOX Sports to telecast fights from Europe beamed to the States starting this summer.
ESPN SERVES UP DOUBLE HEADER OF TENNIS
ESPN Latin America and ESPN Pacific Rim will broadcast coverage of the ATP Tennis Masters Series at Toronto and Cincinnati in the coming weeks.
CLUBS GAIN UPPER HAND IN CHINESE VOLLEYBALL LEAGUE
The Chinese national volleyball association has decided to loosen its grip on China?s volleyball clubs by offering them the opportunity to run their own league matches.
NHL.COM APPOINTS AD SALES ORGANISATION
NHL Interactive CyberEnterprises (NHL ICE) has named Phase2Media, the online marketing and sales organisation, the exclusive advertising sales representative for NHL.com.
IBM LAUNCHES FAN SITE, DISCUSSES RIVAL URL
IBM has begun a new version of its Olympic fan-mail service (www.fanmail.olympic.ibm.com), expected to handle 1million e-mails for athletes during the Sydney Games.
CLUBS GAIN UPPER HAND IN CHINESE VOLLEYBALL LEAGUE
The Chinese national volleyball association has decided to loosen its grip on China?s volleyball clubs by offering them the opportunity to run their own league matches.
SPORTSWORLD MEDIA CREATES EUROPE/LATIN AMERICA CO
Sportsworld Media Group plc, the international sports media company, has formed a new company, SSM Sportsworld, to represent its European and Latin American interests.
TIGER ROARS TO NEW ABC RECORD VIEWING FIGURES
There seems to be no end to the spell cast by Tiger Woods over television viewers, after his performance broke records again at the weekend.
METROSPORT LANDS INDIA SOCCER RIGHTS
UK sports advertising firm Metrosport has been appointed to handle advertising and sponsorship rights for the current UK tour of the Indian national soccer team.
INTERACTIVE SEATING DEAL STRUCK
Hussey Seating Company and Seiko Epsom Corp, the global technology company, are to co-develop `an interactive media seating solution? for the sports industry.
NTL IN TALKS WITH BBC OVER TV PACKAGE
Cable firm NTL is negotiating with the BBC to use its Match of the Day format for its range of pay-per-view English Premier League soccer games.
THORPEDO TO CUT NUMBER OF SPONSORS POST OLYMPICS
Australian swimming star Ian Thorpe has outlined plans to halve the number of his personal sponsors after the Olympics, although each will be paying a premium for their association.
UMBRO MOVES INTO E-COMMERCE
Sporting goods company Umbro is planning to launch a content and e-commerce website in September backed by a major advertising campaign.
BLUE JAYS ATTRACT BUY OUT OFFER
Canadian Major League Baseball franchise, the Toronto Blue Jays, has become the subject of a $150million buy out offer from Rogers Communications, a Toronto- based cable company.
SPORTAL EXTENDS F1 MOBILE TEXT SERVICE
Sportal.co.uk is extending its offer of providing free SMS text results for the remainder of the Formula One season.
BBC CONSIDERS SPORTS ACQUISITION REVAMP
BBC director-general Greg Dyke is considering plans to use commercial outlets such as video-on-demand services to help revamp BBC sport, following a review of the division by acting director Richard Sambrook.
JAPAN’S SOFTBANK TO OFFER SPORTS NEWS SERVICE.
Major Japanese Internet investor Softbank Corp has affirmed that its affiliate will start an online sports news service in a joint venture with Rivals.com Inc, a U.S. operator of Internet sports news.