Media

AirTV, the company which plans to launch a live in-flight TV and Internet service by 2002, has appointed Media Content Sports Media Advisors to advise on its sports programming strategy and to manage the acquisition of live sports content.

Orad?s virtual advertising systems will be used during the 2000 Winter Goodwill Games. to be held February 17-20 in Lake Placid, NY.

Yahoo! Sports has launched an enhanced site, emphasising more integrated audio and video broadcast streaming, expanded international and local event coverage, as well as sports shopping and auctions e-commerce capabilities.

All-Stater Sports, America's high school sports magazine, almanac, and Web site, is now syndicating its content to other media, both print and electronic.

French media group, Groupe AB, has decided to exercise its option to sell its remaining 49% stake in Pathe Sport to Pathe. The transaction will generate a capital gain of FF 38.7 million for Groupe AB in the first six months of 2000.

Media Content PLC has announced the placing of 20m ordinary shares to provide additional working capital. The company also announced that it will be split into two divisions.

For full details of broadcaster BSkyB?s recently announced deal with Internet content provider Sportal, visit the FEATURES section of Sportbusiness.com.

It may have only taken four minutes, but the financial fall-out of Mike Tyson?s latest return to the ring proved a very profitable one, according to reports.

A deal struck between the UK's interactive television service Open and online betting company Blue Square, the internet-based fixed-odds arm of City Index, will soon allow punters to bet through their television handsets, according to the Financial Times.

Japanese electronics giant Sony has said its PlayStation division has extended its sponsoring of high-profile UEFA Champions League soccer for the next three years.

A spokesperson for the UK government's Department of Culture, Media and Sport has confirmed to sportbusiness.com that it has ordered Patrick Carter to produce a second report on the options for a national stadium.

The 11th European Sponsorship Consultants Association (ESCA) Congress will be held this year in Stockholm on November 15-16.

The National Hockey League (NHL) has entered into a strategic partnership with media firm USA Network incorporating ticketing, e-commerce and marketing services.

The team behind KOTV - the first international 30-minute weekly boxing highlights TV programme – says pre-sales have exceeded expectations as it prepares for the bell later this month.

The Australian Government has set up a special task force to assist the country's sporting organisations reeling in the wake of the financial collapse of three major sponsors.

Australian soccer star Harry Kewell has received a carefully worded apology from a promotor which has cleared the way for him to play for his country against France at the MCG on November 11.

Ufa Sports is seeking a naming rights sponsor for Iceland’s elite soccer league after negotiating an extended and expanded marketing deal with the Icelandic Football Association (KIS).

UK broadcaster Sky Sports is examining the suitability of other sports for its enhanced interactive technology, due to be used in its coverage of golf’s postponed Ryder Cup.