Media

Insurance brand Norwich Union has renewed its title sponsorship of domestic athletics events in the UK in a new deal worth £20million ($29.29m/B

Multipole International has picked up the contract to market the television rights in the US and Latin America for this year’s Italian Cup.

UK satellite network Sky Sports has attracted 170,000 subscribers to its season ticket proposition within the first week of sales as well as securing a lucrative title sponsor.

Sports.com, the internet and mobile data reported a record 6.8 million visitors and 455 million audited page views in July making the most visited digital sports channel in Europe.

SportsLine.com has received a boost after its network of sites ranked number one in unique visitors in the Media Metrix sports rankings for August.

Public relations giant Edelman has launched a new sport sponsorship consultancy in Europe.

UK digital terrestrial channel ITV Sport has signed a two-year deal to cover the rugby union club competition the Heineken Cup for an undisclosed sum.

Australian broadcaster the Nine Network has unveiled the planned schedule for its newly acquired coverage of the Australian Football League (AFL) after winning the rights from main rival the Seven Network earlier this year.

Sportsworld Media Group has been appointed to handle pooled sponsorship for the UK’s 12 leading racecourses.

UK company Aggreko has won an exclusive contract to supply temporary power for broadcasters during next year’s FIFA World Cup in Japan.

Ericsson has signed as official mobile communications sponsor to sailing’s Volvo Ocean Race which sets sail this weekend.

Olympic leaders have painted an apocalyptic picture this week of the potential devastation from an attack on the opening ceremony of an Olympic Games.

Broadcasters are to be offered free news pool feeds of sailing’s Volvo Ocean Race.

Octagon UK’s success in attracting sponsors for European rugby union’s top club competitions has earned it the right to handle the event management and commercial arrangements of both the Heineken Cup and European Shield.

The town council of Spanish town Zaragoza is to demand compensation 'in image not in money' from Unipublic, the organisers of cycling’s, La Vuelta Ciclista a EspaC1a – the Tour of Spain – for not being able to broadcast the ninth stage because of strong winds.

Coverage of the UEFA Champions League by UK commercial broadcaster ITV is likely to be excluded from its planned satellite offering according to press reports.

The Board of directors at global internet sports media company SportsLine.com have repurchased up to six million shares in the Nasdaq-listed firm.

Attheraces, the UK media consortium run by BSkyB, Channel 4 and Arena Leisure, has appointed Simon Cooper as its communications director.