Sponsorship & Marketing

Cablevision Systems Corporation and Princeton Video Image (PVI) have formed a strategic alliance that should fuel a dramatic expansion of the PVI business.

The Williams tennis sisters Venus and Serena have won their cases to evict cyber-squatters from contested domain names, arbitrators have ruled.

The Melbourne Cricket Ground, one of Australia?s greatest sporting venues, has purchased "Event Business Management Software" (EBMS) from St Louis, Missouri?based Ungerboeck Systems, Inc (USI).

Manchester United is the most popular club outside of England, a new survey has revealed.

A recent global TV report on Formula One shows the motorsport maintaining its strong position as a dominant sport worldwide.

XFL made a solid ratings start at the weekend despite some technical glitches in the coverage.

Race circuit owners Brands Hatch Leisure Group (BHLG) has appointed specialist sports sponsorship and marketing services company Azorie Consulting to attract corporate partners for all BHLG's circuits,

Telecom said it would continue its sponsorship of Team New Zealand's defence of the America's Cup in 2003.

A new network of websites aimed at uniting the UK?s domestic cricket community, and supported by the England and Wales Cricket Board (ECB) was launched at Lord?s Cricket Ground in London last night.

Reebok International Ltd, the world's No. 2 shoe maker, said its profits this year could surge 25 percent after taking rivals' market share last year with trendy brands.

IMG has acquired Disson & Associates - a new spin-off formed by respected sports marketing veteran Stephen Disson - as a wholly-owned subsidiary of IMG.

Octagon today have signed the Virginia Tech All-American quarterback Michael Vick and will manage Vick?s NFL contract negotiations, marketing endeavours, financial management

Sports sponsorship and marketing agency Azorie Consulting Ltd has appointed Debbie Jarrold as its new events manager.

Hi-Tec Sports have announced that the Hi-Tec Adventure Racing Series will not continue in the UK for 2001.

Octagon Marketing has won the exclusive rights to capitalise on the commercial potential of chess worldwide over the next three years.

ISL has written to all its FIFA World Cup soccer partners in a bid to put them at ease following mounting speculation over the company?s future.

UEFA is understood to have demanded guarantees from troubled Swiss marketing giant ISL before signing away sponsorship and marketing rights for Euro 2004.

Staff at Swiss marketing giant ISL have been told the company is looking for a new buyer ? and that any sale could be concluded within the next eight weeks.