Sponsorship & Marketing

The latest online sponsorship matchmaker service has been launched.

Back-to-back Australian Open championship winner Aaron Baddeley is set to earn $4m annually from endorsements, with four different golf ball manufacturers vying to secure his name.

The organisers of the Rugby League World Cup have revealed that the tournament made a profit of more than #2million ( $2.83 million )

Hamburg-based sports marketing agency Global Sportnet has signed a five-year contract with Italian Serie A soccer club Juventus FC.

Fast Track, the sports consultancy founded by Alan Pascoe, has won its first major international consultancy contract.

A consortium comprising French broadcaster Canal Plus and sports management group IMG is favourite to win the English football Premier League's international TV rights, the Independent on Sunday said.

CSS Stellar, the British-owned sports and entertainment management group, has issued a prospectus for its forthcoming flotation on the Alternative Investment Market.

The New York Knicks are worth more than any other NBA franchise, according to a report by Forbes magazine.

The Paris prosecutor has opened a formal judicial investigation about doping allegations in the U.S. Postal cycling team, whose leader is double Tour de France winner Lance Armstrong, legal sources said on Thursday.

The European Indoor Athletics Series, including the high profile Norwich Union Grand Prix event at Birmingham NEC, is to be sponsored by battery manufacturer Energiser.

England's top rugby union players, who have gone on strike over pay, are among the best paid in the world despite financial problems in the domestic game.

English county cricket club Kent has appointed Jon Fordham as its head of marketing.

Copyright Promotions Licensing Group (CPLG), the UK-based entertainment, sports and brand licensing agency, has appointed Martin Lines as Director of Brands.

London and Hong Kong-based international sports marketing group World Sports Group has won the sponsorship and broadcasting rights for cricket matches in Sri Lanka for three years, the local cricket board said.

A new sports marketing company, headed by Stephen Pearson, formerly marketing director of TEAM AG and commercial director of the English Premier League, has been launched to develop the market for sports venue naming rights in Europe.

A race for the media rights to British horse racing has neared the finish as the UK's racecourse body met to pick a winner today to take the spoils of what is expected to be a lucrative interactive TV market.

US giant SFX Entertainment is to expand its team, league and venue department of its SFX Sports Group?s marketing division.

India's national soccer federation has called an emergency general meeting after a breakaway association was formed at the weekend, challenging its authority.