Sponsorship & Marketing

British athletics governing body UK Athletics has won a top marketing award for its brand development.

European van firm LDV has signed as the main sponsor of Scottish Premier League soccer team St Mirren.

Sports management agency, Worldwide Entertainment & Sports Corp, has named Robert Gutkowski as its president and chief executive, and Charles Koppelman chairman of the board of directors.

Orad Hi-Tec Systems has signed an agreement to acquire France?s Getris S.A.

Symah Vision has signed an exclusive agreement in Korea with Sky Investment Advisors Group (SIAG) and its newly created Ad Virtual Co. Ltd - with the aim of expanding its business in Asia.

Sportal has launched the official website for the South African Rugby Football Union, SARFU.

Stamford, Connecticut-based sports marketing agency Millsport has resigned its Visa USA account rather than comply with the credit card brand?s request to participate in a review.

Ford has re-appointed Public Relations & International Sports Marketing (PRISM) as a partner in its UEFA Champions League sponsorship management team.

NASCAR has been boosted by four of its official partners renewing their sponsorship agreements.

Two major European broadcasters are using virtual graphics provided by Symah Vision to enhance their coverage of Euro 2000.

Bull Run Corporation subsidiary, Host Communications, is to unveil a

The latest major event in the extreme sports calendar is to take place later this year.

British Sky Broadcasting (BSkyB) is expected to land the main prize in the scramble to televise England's Premier League football.

SportsTALK.com, a US provider of in-depth, inside sports news, has formed a strategic partnership with the multimedia entertainment and marketing company College Broadcast.

MassHysteria, a developer of new media applications and web solutions, has been selected by America Online (AOL) to produce on line fantasy leagues for each of the four major sports, according to Scott Phillips, MassHysteria's president and chief executive officer.

Asian Internet firm Chinadotcom Corp has formed an Internet sports content firm with news agency Agence France-Presse (AFP).

Core Capital Partners has made an equity investment of $1.5m in the Women's Sports Network, a new media company focusing on young women and sports.

Bavarian tycoon Leo Kirch's media group has confirmed it plans to unite its three sports rights management agencies in a new holding company and integrate the Internet more strongly into its sports activities.