Sponsorship & Marketing

Macau Cable TV has concluded a deal to carry ESPN and STAR Sports.

Total Sports, the marketing technology and content-based sports solutions company, has signed with Quokka Sports to provide digital solutions for Golf.com.

Bank One has been named the official bank for one of the Women's National Basketball Association's newest franchises - the Indiana Fever.

eoSports.com, the free online sports organisation service, has appointed Greg Shove, the former AOL executive who helped develop and shape AOL's interactive marketing strategy, to its board of directors.

The owners of Silverstone motor racing circuit, current home of the British Formula One Grand Prix, have formed of a new company to promote and run events.

NBA fans in more than 750 million households around the world will be able to tune into the NBA Finals 2000 featuring the Los Angeles Lakers and the Indiana Pacers.

Specialist internet group Play-Sport New Media has joined forces with the England and Wales Cricket Board (ECB) and the Marylebone Cricket Club (MCC) in a new on-line cricket venture to provide an extensive internet network for amateur cricketers and their cricketing communities.

The British Olympic Association has ruled that British swimmers may wear any make of bodysuit at the Sydney Olympics.

Internet Sports Network, the applications service provider of web-based games, contests, and promotions, has completed its acquisition of St. Clair Group Investments (SCG), the Toronto-based sports and entertainment media and marketing company.

Rivals.com has named Patrick Crumb as senior vice president of business development and Michael Smith as vice president of human resources. Kim Leaming was promoted to vice president of marketing.

Callaway Golf Company has settled a law suit brought after its internet monitoring programme unearthed sales of counterfeit clubs on a website run by Taylor Golf Supply, of Detroit, Michigan.

The International Olympic Committee (IOC) has announced the renewal of McDonalds?s sponsorship of the Olympics until 2004 and that other companies would pledge cash and services in the next few weeks.

The FIFA Executive Committee has unveiled a new system designed to allocate tickets for the 2002 FIFA World Cup Korea/Japan.

German sports marketing company, Global Sportnet, has extended its rights portfolio by signing a marketing contract with the most successful club in Greek football.

Kevin Roberts in Hanover

Reports that a major UK soccer club has been the subject of a stake-holding bid from a leading international sports marketing company have been rebutted.