Sponsorship & Marketing

German industry sources have said media group EM.TV was close to completing a deal to obtain a majority stake in Bernie Ecclestone's Formula One Administration Ltd.

Motor company Hyundai has appointed Octagon Marketing to handle its Euro 2000 sponsorship campaigns.

The International Volleyball Federation (FIVB) has signed a marketing and TV deal for the

Rotational signage company ANC Sports Enterprises has launched a new division to broaden its business.

CART has been cleaning up after a small office fire caused smoke and fire damage at its headquarters in the US earlier this week.

One of ISL?s key figures in the marketing of its top soccer properties is to quit to join Quokka Sports, Sport Business can confirm.

SportsLine.com and its majority-owned European subsidiary Sports.com, intend to form an Internet joint venture with Asiacontent.com, a leading developer of Asian Internet content, advertising and e-commerce services.

Toyota Motor Corp has confirmed it is to buy five percent of Yamaha Motor Co the world's second largest motorcycle maker, a move that would beef up its engine development, particularly for Formula One racing.

Firestone has signed a sponsorship deal with CART to become the official tyre of the motorsport.

The U.S. Ski and Snowboard Team has signed an agreement with Yahoo! Inc., designating Yahoo! Sports as the team's exclusive Internet Services sponsor.

Bookmaker Coral has announced the launch of its new UK-based online sports betting service ? and signed up an exclusive deal with soccer club Manchester United and the Formula 1 team Arrows.

Growing interest in the States for soccer has inspired the launch of Soccer365.com ? the latest web site from the 365 Corporation.

Orange has announced further details of its `ground-breaking? #70m ($120m) sponsorship deal with Formula One team Arrows.

Jupiter Communications, the US research consultants on Internet commerce, has predicted that consumers will spend approximately $3bn on sporting goods, apparel, footwear, and event tickets by 2003.

UK online betting service Bluesq.com has signed a $650,000 deal with sport-only radio station talkSPORT.

Australian swimming sensation, Ian Thorpe, has been asked to choose between two swimsuit brands vying for sponsorship exposure during the Sydney 2000 Olympics.