Sponsorship & Marketing
FIFA marketing chief quits
FIFA’s marketing and competitions director, Michael Black, has quit his job – less than 12 months before the World Cup kicks off in Japan and South Korea.
bloody editorial – leave this one
SportsMediaRights.com, an online sports rights marketplace, and Iacto AB, an online marketplace for broadcast services, have agreed to a strategic partnership to offer both services to their clients.
Iacto signs online marketplace deal
SportsMediaRights.com, the online sports rights marketplace powered by sport media specialists Media Content, has signed a strategic partnership deal with Iacto.
Greece vow to deliver Games on time
Greece has pledged to deliver key venues for the 2004 Olympics on time despite construction delays that have worried the IOC.
Rummenigge: UEFA Cup needs central TV marketing
The vice-president of German soccer giants Bayern Munich, Karl-Heinz Rummenigge, has described the UEFA Cup as a "mess" and called on the marketing of TV rights to be centralised.
IAAF and Dentsu join forces
The International Association of Athletics Federations has appointed Japanese advertising giant Dentsu to handle worldwide television and sponsorship sales for its World Athletics Series.
Soccerex postponed
Soccerex 2001 has been postponed until next April following the terrorist attacks in the US.
FIFA Appoints Zenith’s Sponsorship Intelligence
FIFA, the soccer world's governing body, has appointed Zenith Media’s new sponsorship research division, Sponsorship Intelligence, to provide a wide ranging research programme for its international events.
Rangers looks global with Giraffe
Scottish soccer club, Glasgow Rangers has signed a deal with specialist sports licensing agency Giraffe to licence and distribute its merchandise overseas.
Global Sportnet snaps up FC Internazionale
Global Sportnet, the Hamburg-based marketing and consulting company, has secured the worldwide television and advertising rights to all UEFA Cup home matches of Milan-based soccer team FC Internazionale outside of two Italian territories.
Ratings down as NFL resumes play
The resumption of the NFL following the terrorist attacks in the US showed a significant drop in television ratings with fans clearly not ready to sit down and tune into the action so soon after the recent atrocities.
SportBusiness’ Irish eyes are smiling
Sponsorship Partners has today been appointed as the official sales agent of SportBusiness Group for Northern Ireland and Eire.
Researching a new look website
Sponsorship research agency S:Comm Research is relaunching its corporate website.
Sportsworld hire new sales chief
Heather White has been appointed as the new head of sports sales at marketing and media company Sportsworld Media Group.
ITV Sport call foul on dire viewing figures
New viewing figures of soccer on TV have put further pressure on UK digital's ITV Sport Channel after it showed some games were attracting a mere 1,000 audience.
EC seeks assurances on merger
The European Commission is seeking further assurances on the proposed merger of RTL Group, Vivendi Universal and Group Jean-Claude Darmon (Darmon, pictured) after concerns the move will stifle competition.
Octagon’s royal appointment
Octagon Esedos, the Spanish agency of the sports marketing giant has appointed the son-in-law of King Juan Carlos I of Spain as its new business development manager.
CART’s Heitzler: We still want $100m from ISL
CART CEO Joseph Heitzler has told sportbusiness.com his organisation is still ‘vigorously’ pursuing a massive multi-million dollar lawsuit against bankrupt marketing firm ISL – and is on the verge of recruiting a new vice-president to head its new internal marketing department.