Sponsorship & Marketing

Multipole International has picked up the contract to market the television rights in the US and Latin America for this year’s Italian Cup.

SportsLine.com has received a boost after its network of sites ranked number one in unique visitors in the Media Metrix sports rankings for August.

Public relations giant Edelman has launched a new sport sponsorship consultancy in Europe.

French cosmetic company Lancome is to remove all its hospitality units and brand advertisements for the Lancome Trophy which starts tomorrow in Paris.

UK digital terrestrial channel ITV Sport has signed a two-year deal to cover the rugby union club competition the Heineken Cup for an undisclosed sum.

Sportsworld Media Group has been appointed to handle pooled sponsorship for the UK’s 12 leading racecourses.

The website of leading Formula One team BMW WilliamsF1 has recorded its 100 millionth hit since launching just eight months ago.

IMG has signed a three-year marketing deal with the Brazilian Olympic Committee (COB) worth $10m (B

Professional teams from throughout the western USA will be looking to recruit new staff at the 2nd Annual Sports Career Seminar and Job Fair in Washington state next month.

Octagon UK’s success in attracting sponsors for European rugby union’s top club competitions has earned it the right to handle the event management and commercial arrangements of both the Heineken Cup and European Shield.

Attheraces, the UK media consortium run by BSkyB, Channel 4 and Arena Leisure, has appointed Simon Cooper as its communications director.

Following the recent opening of their German office in Munich, SportBusiness Group has appointed Sponsorworld to be their official sales agent for Sweden, Norway, Denmark and Finland.

The Incepta Group has expanded its marketing services offering through the acquisition of the two leading UK sponsorship consultancies: Karen Earl Limited and Redmandarin – both of which are heavily involved in sport.

English Premier League soccer club Leeds United, has confirmed its selection of the TALENT sports, venue and event management service from Software4sport following a successful twelve months trial.

In a world of sponsor logos, Ferrari reminded everyone of how Formula 1 cars could look when it stripped its vehicles of branding for this weekend's Grand Prix.

Michael Jordan – the man who revolutionised athlete endorsements - has decided not to hold a news conference this week to announce whether he is coming out of retirement because of last week's terror attacks in New York and Washington.