Technology
Mediapro and Supponor extend agreement into a second decade
Spanish sports marketing and production company Mediapro has signed a new long-term extension of its licensing agreement with Supponor, the digital signage technology firm
EXCLUSIVE: Stats Perform’s integrity chief Marsh to lead new sports start-up
Data science company Signify Group, which works with organisations and individuals in the fight against social media abuse, has launched a dedicated sports division, SportBusiness can reveal.
ISG hires eVulpa to sell LaLiga virtual advertising in Mena
ISG, the specialist virtual advertising agency owned by TGI Sport, has tasked eVulpa, a Dubai-based sports marketing agency, with selling to brands in the Middle East and North Africa during LaLiga telecasts…
DAZN to launch global ticketing marketplace through Daimani link-up
Sports subscription and media company DAZN has announced plans to launch and develop an integrated sports ticketing marketplace as part of a strategic partnership with Zurich-based VIP hospitality specialist…
Sportradar expands deal with Caesars Sportsbook
Sportradar has expanded its deal with Caesars Sportsbook, making Sportradar an official supplier of sports betting data from the National Basketball Association, Major League Baseball and National Hockey…
RFEF cancels VAR tender after Mediapro ruling
The Spanish Football Federation (RFEF) has cancelled an invitation to tender process for its video assistant referee (VAR) services amid the ongoing legal process between it and the Mediapro agency and…
Greenfly acquires sports AI start-up
US digital media company Greenfly has announced the acquisition of Miro AI, an artificial intelligence-powered content-as-a-service platform
Supponor targets more North American business with Lawrence appointment
Supponor, the digital signage technology firm, has made another high-profile personnel addition with the appointment of Rusty Lawrence as business development executive
Mobile sports platform Buzzer shuts down
Buzzer, the mobile streaming app backed by a number of leading sports personalities, has announced that it is shutting down
YES Network launches app-based rewards programme
YES Network, the regional sports network for Major League Baseball's New York Yankees, the National Basketball Association's Brooklyn Nets and the WNBA's New York Liberty, has launched an app-based loyalty…
Premier League joins Comcast tech start-up advisor programme
The Premier League has joined the partner consortium for the Comcast NBCUniversal SportsTech Accelerator as strategic advisors to start-ups selected for the annual programme
ISG, TGI to introduce Supponor-based virtual advertising in Ligue 1
Virtual advertising will be available in Ligue 1 from the start of the 2023-24 season after the LFP Media division of France’s Professional Football League (LFP) signed an agreement with ISG, the specialist v…
MLB’s Braves add TicketManager for corporate tickets resales
Major League Baseball's Atlanta Braves has announced TicketManager as the team's official corporate ticket management partner
PGA of America hires SeatGeek as ticketing supplier
Ticketing platform SeatGeek has announced an exclusive deal with the PGA of America, becoming the organization's official ticketing supplier for its premier events, including the PGA Championship, KitchenAid…
Shinai retains Wimbledon rights in China, eleventh-hour deal struck in Denmark
Chinese media group Shinai Sports has signed a two-year extension to its media rights deal for the Wimbledon tennis grand slam
YES Network adds interactive baseball stats to app
YES Network, the New York regional sports network, has launched a live stats feature to its app that runs in unison with New York Yankees Major League Baseball broadcasts
Eleven Sports Media moves into mainland Europe with PSV deal
UK sports technology and marketing company Eleven Sports Media has entered mainland Europe for the first time through a new deal with Dutch Eredivisie club PSV Eindhoven
WSC Sports makes headway in ‘hard to penetrate’ French market with Skweek deal
AI-powered video content company WSC Sports is escalating its growth in France after striking a three-year deal with streaming platform Skweek, owned by logistics, shipping and commodities trading company…