American Football
NBC Sports amps promotion for Brady-Belichick ‘SNF’ matchup
Network set to draw one of the largest viewing audiences of the 2021 regular season
Bears sign purchase agreement for Arlington International Racecourse property
The National Football League’s Chicago Bears have officially signed a purchase agreement for Arlington International Racecourse property, a move which potentially takes the team a major step closer to l…
NFL adds Monday night game to Super Wild Card Weekend
The National Football League has announced that the opening round of its playoffs will conclude with a Monday night game for the first time during the 2021-22 season
49ers mark 75th anniversary with inclusive menu offering and global supporters’ club
NFL team demonstrates its forward-thinking, internationally-minded outlook with the introduction of its Member Inclusive Menu and establishment of a global supporters club. Bob Williams reports.
Mannings set new ESPN record for alternate game telecast
Strong word-of-mouth for new presentation manifests itself in rising viewership
Manning ‘sounded out’ over joining potential Denver Broncos ownership group
National Football League legend Peyton Manning could make a high-profile return to the Denver Broncos, having reportedly spoken to at least two potential suitors in the team about joining their ownership…
Cowboys strike 10-year merchandising pact with Fanatics
Iconic NFL team veers away from in-house operating model
NFL Films, HBO to develop first in-season edition of ‘Hard Knocks’
Long-running documentary series shifts out of setting in training camps
Colts secure sports betting partnerships with Caesars, WynnBET
The National Football League's Indianapolis Colts and Caesars Entertainment have struck a wide-ranging partnership in which the leading casino operator has been designated as a premier sports betting p…
Jaguars look to use Lawrence effect to transform fortunes on and off field
Thanks to the arrival of superstar quarterback Trevor Lawrence and the approval of a $120m football performance center, there is a renewed sense of excitement and optimism surrounding the Jacksonville Jaguars, as team president Mark Lamping tells SportBusiness.
NFL generates 7 per cent lift in Week 1 US viewership
ESPN's "Monday Night Football" coverage caps off strong start to 2021 season
WynnBET expands NFL presence with New York Jets partnership
WynnBET, Wynn Resorts’ online sports betting product, has expanded its presence in the National Football League by securing a sports betting partnership with the New York Jets.
Dolphins partner with Mexican fintech company Broxel
Deal to advance cashless efforts at Hard Rock Stadium
Start of NFL season generates record US betting activity
Geolocation technology firm sees processed transactions more than double
Bidding accelerates for NFL Sunday Ticket
Out-of-market package remains of high interest to multiple suitors
Nickelodeon to air weekly primetime kids-focused NFL highlights show
ViacomCBS children's channel Nickelodeon is significantly expanding its National Football League coverage by broadcasting the half-hour weekly primetime highlights program NFL Slimetime from September…
NFL begins 2021 season with first full stadium amid pandemic
League, Buccaneers welcome high-energy crowd to Raymond James Stadium
Jets and Ravens continue NFL sports betting sponsorship drive
National Football League franchise the New York Jets has signed up Fubo Sportsbook to its sponsorship portfolio