American Football
Stadium delays see Los Angeles lose rights to 2021 Super Bowl
Delays to the Los Angeles Rams’ new stadium in Inglewood have seen NFL American football league team owners vote to remove hosting rights to the 2021 Super Bowl from the city in favour of it staging the 2022 edition of the showpiece game.
Brady adds Aston Martin to endorsement portfolio
NFL American football superstar Tom Brady has signed a multi-year endorsement deal with luxury car brand Aston Martin.
New LA Rams stadium hit by delays
Construction work on the future home stadium of NFL American football team the Los Angeles Rams has been delayed due to adverse weather conditions.
Wasserman to continue building NFL experience in UK
The Wasserman agency’s Experience division has secured a three-year extension to its contract with American football league the NFL to lead its experiential activity in the UK market.
Whoop and a holler | The NFLPA’s groundbreaking wearable tech deal
SportBusiness International reports on the NFLPA’s game-changing tie-up with Whoop and the implications for sport and the wearable technology sector.
NFL and MLB invest in Fanatics
The NFL American football league and Major League Baseball (MLB) have purchased stakes in online sports apparel and merchandise retailer Fanatics.
Oakland Raiders seal land deal for Vegas stadium
NFL American football franchise the Oakland Raiders have cleared another major hurdle for their move to Las Vegas with the acquisition of a package of land on which to build their proposed $1.9bn (€1.78bn) stadium in the city.
NFLPA claims first with Whoop partnership
The NFL Players Association (NFLPA), the organisation that represents athletes in the NFL American football league, has signed a first-of-its-kind partnership with human performance company Whoop.
City of St. Louis suing NFL over Rams’ relocation
The US city of St. Louis has filed a lawsuit with the NFL American football league over the relocation of the Rams franchise to Los Angeles.
NFL engages IMG to enhance brand presence in Europe and Asia
The NFL American football league has signed a multi-year deal with the IMG agency as its exclusive licensing representative across select markets in Europe and Asia.
Oakland Raiders given green light for Vegas move
The Oakland Raiders’ relocation to Las Vegas has been approved by NFL American football franchise owners.
Goodell dismisses late Oakland attempt to retain Raiders
NFL commissioner Roger Goodell has rejected a last-ditch attempt by Oakland to prevent the Raiders American football franchise from moving to Las Vegas.
The secret fan | NFL Super Bowl 51, Houston, Texas
Blair Hughes visits NRG Stadium in Houston, Texas for the NFL American football league's Super Bowl 51 match between the New England Patriots and Atlanta Falcons.
Bank of America backing boosts Vegas bid for Oakland Raiders
The efforts of NFL American football franchise the Oakland Raiders to relocate to Las Vegas have been boosted with the news that Bank of America has agreed to step in to fill a financial black hole that had been created in a project to develop a new stadium in the Nevada city.
NFL and EA Sports | How to win friends and influence people
Ben Cronin looks at how the NFL and EA Sports have turned to a YouTube influencer in a bid to win new UK fans.
Funding not an issue for Vegas stadium, says Raiders president
Oakland Raiders president Marc Badain has insisted that financing the NFL American football team’s proposed move from California to Nevada will not be an issue, despite the project having recently lost one of its key backers.
NCAA agrees major settlement in college-athlete lawsuit
The National Collegiate Athletic Association (NCAA) and 11 Division 1 conferences have agreed to create a fund worth almost $208.7m (€194.9m) to settle a class-action lawsuit filed by former student-athletes who had claimed their scholarships had been unlawfully capped.
New Orleans franchises resolve ownership dispute
Tom Benson, owner of NFL American football franchise the New Orleans Saints and NBA basketball outfit the New Orleans Pelicans, has reached a settlement with his estranged heirs in regards to a long-running dispute over ownership rights to the two teams.