Basketball

Simon Bibby, head of research, and Michael Litman, CEO of Burst Insights use video analytics to gauge the success of Juventus FC's recent rebrand on social media

NBA basketball franchise the Memphis Grizzlies has acquired the right to own and operate a new Development League team.

NBA basketball franchise the Utah Jazz has secured its long-term future in the US state after an agreement was reached for the ownership of the team and its Vivint Smart Home Arena to be transferred into a legacy trust.

The Minnesota Timberwolves have become the latest NBA basketball franchise to invest in a Development League team by reaching an agreement to purchase majority ownership in the Iowa Energy.

Andy Fry looks at the new brands and new categories bringing fresh strategies to sponsoring the US major leagues.

The Asian division of the International Basketball Federation (Fiba) has announced that the Lebanese capital of Beirut and the Indian city of Bengaluru will host the inaugural editions of new national team tournaments.

Kevin Roberts asks a series of sports industry experts about the global outlooks of the 'big four' established major leagues in the US.

The Philippines and Indonesia have become the latest nations to put forward a joint bid for hosting rights to basketball’s 2023 men’s World Cup.

BIG3, a new three-on-three, half-court basketball league, backed by music legend Ice Cube and entertainment executive Jeff Kwatinetz, has launched in the United States.

NBA basketball franchise the Miami Heat has acquired a stake in professional esports organisation Misfits, as part of a new strategic partnership between the two parties.

The International Basketball Federation (Fiba) has announced that the Chinese city of Shenzhen will host its 3x3 Asia Cup later this year.

Argentina has revised its bid for basketball’s 2023 men’s World Cup by bringing in Uruguay as a proposed co-host for the national team showpiece.

The National Basketball Players Association (NBPA) has voted to approve the terms of the next collective bargaining agreement (CBA) between the NBA league and its players in a move that is set to ensure labour peace in the North American competition over the years to come.

North American basketball league the NBA is closing in on a new collective bargaining agreement (CBA) after team owners voted in favour of a proposed seven-year deal that was provisionally agreed to last week.

North American basketball league the NBA is set to expand its global development initiative into Africa next year by launching a new venture in the Senegalese city of Thies.

Sports data and technology company Genius Sports has enhanced its reach in the Latin American basketball market by agreeing a three-year partnership with the Brazilian National Basketball League (LNB), the body that governs the domestic top-tier NBB competition.

The Orlando Magic has become the latest NBA basketball franchise to secure control of a Development League franchise by purchasing the Erie BayHawks.

The NBA basketball league has reached an outline agreement with its players’ union on a new collective bargaining agreement.