Basketball
ACB details record Copa del Rey distribution
Spain’s Basketball Clubs Association (ACB) has announced that this year’s Copa del Rey will have the greatest level of international distribution in the history of the competition, with broadcast agreements spa…
Lasry ‘in talks’ to sell stake in NBA’s Bucks to Haslam
Co-owner Marc Lasry is in talks to sell his 25-per-cent stake in the National Basketball Association's Milwaukee Bucks to Jimmy Haslam and Haslam Sports Group
LeBron James’ historic moment draws record engagement
Record numbers of viewers watched Los Angeles Lakers star LeBron James become the National Basketball Association's all-time leading scorer with 38,388 points and counting during the Lakers-Oklahoma City…
Big3 league to tour US in new season
Global 3-on-3 basketball league the Big3 has announced that its sixth season will return to a pre-pandemic touring model, tipping off on June 25 and running for 10 weeks
Ishbia completes $4bn Suns, Mercury takeover
Mat Ishbia has finalized his takeover of the National Basketball Association's Phoenix Suns and Women's National Basketball Association's Phoenix Mercury following approval from the NBA Board of Governors
NBA TV Canada to show Brampton Honey Badgers’ BCLA games
NBA TV Canada will show both games of the Brampton Honey Badgers, who play in the Canadian Elite Basketball League (CEBL), during the third group-stage window of the Basketball Champions League Americas…
EASL details broadcast deals for Champions Week in Japan
Pan-regional club basketball competition the East Asia Super League (EASL) has announced a series of media rights deals in core markets for its Champions Week event in Japan on March 1-5
Moët & Chandon named official champagne of NBA’s Bulls
The National Basketball Association's Chicago Bulls has named Moët & Chandon its official champagne sponsor.
Rodriguez, Lore granted permission to delay $200m Timberwolves sale payment
Business partners Alex Rodriguez and Marc Lore, who have agreed to purchase the National Basketball Association's Minnesota Timberwolves and WNBA's Minnesota Lynx for $1.5bn (€1.4
FanCode acquires rights in India for EuroLeague Basketball
Indian digital platform FanCode has acquired exclusive streaming rights for EuroLeague Basketball in a three-year deal running 2023 to 2025
Starry named official soft drink of NBA, WNBA
PepsiCo's new lemon lime flavored soda, Starry, has been named the official soft drink of the National Basketball Association, Women's National Basketball Association and NBA G League in North America
Cotogna Sports Group seals takeover of Lega Basket club Pallacanestro Trieste
American private investment company Cotogna Sports Group (CSG) has acquired 90 per cent of Italian Lega Basket Serie A club Pallacanestro Trieste
NBA recruits Fuller to content role in Europe and Middle East
Sports industry executive Sharon Fuller has joined the National Basketball Association as associate vice-president of content and social in Europe and the Middle East
NBA’s Wizards extend partnership with Energix
The National Basketball Association's Washington Wizards have extended their partnership with Israeli renewable energy company Energix, which houses its United States operations in nearby Arlington, Virginia
NBA, Meta put VR at heart of deal extension
The National Basketball Association has signed a virtual reality-focused multiyear deal extension with global tech giant Meta
Toyota supports Basketball World Cup for co-host the Philippines
The Philippines division of Japanese automotive manufacturer Toyota has agreed a sponsorship deal to back the country’s co-hosting of the 2023 Basketball World Cup.
NBA adds Hellmann’s as sponsor in Brazil
Mayonnaise brand Hellmann’s has agreed a deal to sponsor the NBA basketball league in Brazil.
Hong Kong to launch 3×3 basketball league
A new 3x3 basketball league is set to launch in Hong Kong this year, with the city’s governing body for the sport set to add ‘China’ to its name following a directive from the Olympic Committee.
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