Basketball
WNBA boasts 46-per-cent viewership rise on ESPN at midway point
The Women's National Basketball Association has drawn an average of 548,000 viewers on ESPN through 13 games for a 46-per-cent increase over the 2022 WNBA season average on the network
Rivera calls time as MD of NBA Europe and Middle East
Ralph Rivera, the experienced media executive, is to step down as managing director of NBA Europe and Middle East (EME) at the end of this month, it was announced today (Wednesday)
NBA’s Silver: No sovereign wealth funds to control teams in ‘foreseeable future’
National Basketball Association commissioner Adam Silver has said that he does not anticipate sovereign wealth funds controlling ownership of an NBA franchise "in the foreseeable future"
BBL hires DAZN’s McKeown as media executive
Neil McKeown has left his role as an executive producer at subscription sports broadcaster DAZN to take up a similar position at the British Basketball League
Fiba, Euroleague Basketball agree to avoid calendar clashes
The International Basketball Federation (Fiba) and Euroleague Basketball have agreed to avoid any calendar clashes of their respective competitions during the 2023-24 season
NBA launches inaugural In-Season Tournament
The National Basketball Association has announced a first-ever In-Season Tournament, tipping off November 3 and running through December 9
BKT renews Euroleague Basketball sponsorship
Euroleague Basketball has agreed a three-year sponsorship renewal with BKT Tires, which takes on title rights to the EuroCup competition
New 3-on-3 women’s league aims to keep stars in WNBA offseason
New York Liberty forward Breanna Stewart and Minnesota Lynx forward Napheesa Collier have announced a new women's basketball league aimed at giving Women's National Basketball Association players another…
Gatorade backs Fiba World Cup
Sports drink and nutrition brand Gatorade has agreed a deal to sponsor this year’s Fiba Basketball World Cup, which will take place in Japan, Indonesia and the Philippines.
Sky Italia retains Uefa European Championship, NBA and Six Nations
Pay-television broadcaster Sky Italia has announced rights renewals for a slew of sports properties, including the Uefa European Championship, the NBA, rugby union’s Six Nations and sailing’s America’s Cup.
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Brazilian Basketball Confederation ends recognition of national league
A storm is brewing in Brazilian basketball after the Brazilian Basketball Confederation (CBB) removed its recognition of the Liga Nacional de Basquete (LNB), the organiser of domestic leagues
Monster returns as Big3 sponsor for new season
American basketball league Big3 has announced that Monster Energy is returning as a league sponsor for the 2023 season
YES Network launches app-based rewards programme
YES Network, the regional sports network for Major League Baseball's New York Yankees, the National Basketball Association's Brooklyn Nets and the WNBA's New York Liberty, has launched an app-based loyalty…
NBA sets out plans for new tournament after CBA sign-off
The National Basketball Association has shed further light on the creation of an annual in-season tournament following the official signing of the league’s new collective bargaining agreement (CBA).
France’s LNB lands broadcast exposure to 2030 with Skweek, L’Équipe
Ligue Nationale de Basket, organising body of French men’s top-tier basketball competition LNB Pro A, has struck a long-term domestic rights deal with streaming platform Skweek and L’Équipe, the digital terr…
Fiba and NBA 2K League strike long-term licensing tie-up
The International Basketball Federation (Fiba) has struck a partnership with the National Basketball Association’s esports property, NBA 2K League, to create a structured calendar for national teams’ esp…
Big3 adds to global reach with FITE
US basketball league the Big3 has secured global exposure through a deal with combat sports-focused streaming service FITE
ESPN renews commitment to Fiba World Cup coverage in US
The 2023 Fiba Basketball World Cup is to receive comprehensive coverage in the United States on ESPN, after a new rights deal was announced today (Monday)