Cycling

Cycling
Industry Moves

Organisers of the inaugural UCI Cycling World Championships, which will be held in Glasgow and other Scottish venues in 2023, have started the recruitment process for a senior commercial manager
Cycling
Events

Organisers of cycling's Women’s Tour, SweetSpot Group, have announced that the upcoming edition of the UK race scheduled for June 7-12 will be postponed due to Covid-19.
Cycling
Media

French free-to-air digital terrestrial channel L’Équipe has extended its production and broadcast rights agreement with organisers of domestic cycling event the Boucles Drôme Ardèche.
Cycling
Media

International broadcast rights to the Giro d’Italia, one of cycling’s three Grand Tours, have been retained by the IMG agency in a new five-year agreement.
Cycling
Media

Spanish public-service broadcaster RTVE has renewed its rights to cycling race the Vuelta a España for a four-year period covering the 2021-24 cycle.
Cycling
Sponsorship & Marketing

Event organiser and promoter Amaury Sport Organisation (ASO) has signed up insurance firm AG as the main sponsor of Belgian cycling events, La Flèche Wallonne and Liège–Bastogne, two of the Ardennes cla…
Cycling
Events

The Union Cycliste Internationale has announced that the Australian city of Brisbane will host the 2026 BMX World Championships, while also awarding the title of ‘Bike City’ to four new cities and reg…
Cycling
Media

The Tour of Britain and Women’s Tour, the UK’s leading cycling races, have agreed five-year global broadcast rights deals with international sports broadcaster Eurosport and digital platform Global Cyc…
Cycling
Sponsorship & Marketing

The Union Cycliste Internationale, cycling’s world governing body, has extended its deal with Japanese bicycle component manufacturer Shimano.
Cycling
Sponsorship & Marketing

Organisers of the 2023 UCI Cycling World Championships, which will be held in Glasgow and across Scotland, have appointed Inside Edge, the UK-based sponsorship agency and consultancy, to sell sponsorship…
Cycling
Industry Moves

Online mass participation training platform Zwift has announced the appointment of YuChiang Cheng as its chief product officer, tasked with accelerating the brand’s overall customer experience.
Cycling
Media

International broadcaster Eurosport has renewed a swathe of broadcast rights to Union Cycliste Internationale (UCI) events in 2021 in a deal with Eurovision Sport, the sports arm of the European Broadcasting…
Cycling
Events

Sports marketing agency Orsen has joined forces with the Union for International Cancer Control (UICC) and online cycling platform Zwift for the World Cancer Day Solidarity Challenge
Cycling
Sponsorship & Marketing

Spanish cycling apparel brand Gobik has become the official supplier of the UCI WorldTour’s UAE Team Emirates.
Cycling
Media

Subscription streaming platform FloSports has acquired rights in North America to various UCI World Championships in a four-year agreement
Cycling
Sponsorship & Marketing

The Amaury Sport Organisation, organiser of the Tour de France, has extended its long-term association with telco Orange
Cycling
Industry Moves

Jonathan Rigby, the former commercial director at British Cycling, has been chosen as the director of commercial, marketing and communications at the inaugural UCI Cycling World Championships to be held…
Cycling
Sponsorship & Marketing

UCI Cycling team NTT Pro Cycling will undergo a name change ahead of the 2021 season after Swiss cycling apparel brand Assos upgraded its sponsorship contract to include headline sponsor status