Esports

Esports
Esports

Leading racing game developer and publisher Motorsport Games has unveiled a rebranded and expanded competitive esports event based on the iconic 24 Hours of Le Mans in partnership with race organizers …
Esports
Sponsorship & Marketing

E-commerce giant Amazon has become the first naming rights sponsor of the European Masters, the League of Legends esports tournaments between the best teams from Europe’s regional leagues.
Esports
Industry Moves

Leading racing game developer and publisher Motorsport Games has appointed Peter Moore, the former chief executive of Liverpool FC, to its board of directors
Esports
Sponsorship & Marketing

Australian motor racing esports series Supercars Eseries has agreed a raft of sponsorships deals ahead of the latest championship which kicks off this week
Esports
Finance & Law

Sports and entertainment agency Roc Nation has formed a multiyear partnership with esports group GameSquare to help develop the presence of its roster of athletes in the gaming landscape
Esports
Events

Details of the top eight teams of India’s first-ever franchise-based esports league were revealed yesterday (Monday) as the inaugural Esports Premier League (ESPL) launched.
Esports
Events

The Global Esports Federation and the Singapore Esports Association (SGEA) have established the Global Esports Games Organising Committee that will work closely with the IMG agency, as the city gears up…
Esports
Sponsorship & Marketing

Game publisher Riot Games has signed its biggest-ever sponsorship agreement for an esports league with cryptocurrency exchange FTX
Esports
Events

The NBA 2K League is making a long-awaited return to in-person events by staging its entire playoffs at Mavs Gaming Hub in Dallas, Texas, from August 26 until September 4.
Esports
Finance & Law

Wolverhampton Wanderers has agreed a wide-ranging tie-up with Evil Geniuses through which the English Premier League football club’s owner, Chinese conglomerate Fosun, has acquired a minority stake in t…
Esports
Industry Moves

The G2 Esports organisation has recruited Alban Dechelotte, previously Riot Games’ head of partnerships and business development in Europe, the Middle East and Africa, as general manager.
Esports
Sponsorship & Marketing

Technology wellness company Therabody has signed as the ‘Official Recovery Partner’ of competitive esports team NRG and its Overwatch team the San Francisco Shock.
Esports
Media

Esports tournament organiser Blast Premier has agreed an exclusive Russian-language broadcast deal in the Commonwealth of Independent States region with WePlay Esports, the esports media holding company…
Esports
Media

ESL Gaming, the Modern Times Group-owned esports company, has struck an exclusive broadcast deal in Israel with The Gaming Channel
Esports
Esports

Recent big-value rights deals in China for esports content have raised hopes for the emergence of a new market. But the dynamics between publishers, media platforms and audiences may not favour it.
Esports
Media

Huya has moved to formally terminate a merger agreement with fellow live streaming service DouYu after China’s State Administration for Market Regulation (SAMR) vetoed the proposed deal, citing concern o…
Esports
Sponsorship & Marketing

Esports tournament organiser ESL Gaming has agreed a sponsorship deal with cryptocurrency company Coinbase
Esports
Sponsorship & Marketing

Energy drinks brand Monster Energy has agreed a deal to sponsor esports event organiser ESL Gaming