Esports
Formula SimRacing to be shown on start-up platform Recast
Formula SimRacing, the motor racing esport, will broadcast live coverage of its 2021 season through sports video platform Recast.
This will be Recast’s first venture into esports.
Betway extends with China-based PSG.LGD Dota 2 team
Online betting and gaming brand Betway has extended and upgraded its sponsorship of the PSG.LGD Dota 2 team based out of Shanghai, China.
In addition to the Betway agreement, PSG
KPN takes on Dutch eDivisie naming rights
Telco KPN has stepped up its support of the eDivisie by becoming the naming-rights sponsor of the competition, which is the esports arm of the top-tier Dutch Eredivisie football league
SEA Games organisers announce venues, esports competitions
Officials in charge of this year's Southeast Asian Games in Vietnam have announced the venues for the event and the games in which esports competitions will be held
Subway signs first EMEA-wide gaming deal with Beckham’s Guild Esports
Guild Esports, the global esports organisation co-owned by David Beckham, has agreed an EMEA-wide sponsorship deal with the Subway sandwich franchise
Endeavor’s RTS unites with Sony for Evo acquisition
RTS, the esports-focused arm of sports and entertainment group Endeavor, has teamed up with video game and digital entertainment company Sony Interactive Entertainment (SIE) to acquire Evolution Championship…
Red Bull Racing deal boosts Hummel’s presence in esports
Red Bull Racing Esports has signed up Danish sportswear firm Hummel as its new kit supplier
DAZN to showcase new WePlay Ultimate Fighting League
Streaming platform DAZN has acquired global rights to the inaugural edition of the WePlay Ultimate Fighting League (WUFL) esports competition
Telenor to offer eSportsONE channel in Norway, Sweden
Sport1, the German sports broadcaster, has agreed a distribution deal for its new eSportsONE channel with telco Telenor in Norway and Sweden
Former Spotify, Minute Media and SRI executives launch specialist esports agency
Four former executives from Spotify, Minute Media and specialist esports executive search practice SRI have founded Reset, a new agency focused on the esports industry
Esports Elgiganten Ligaen seals first TV rights deal
The Elgiganten Ligaen, a Danish Counter-Strike: Global Offensive league, has secured its first media-rights deal in the country, with public-service broadcaster DR.
The league’s organiser, Dust2.d
NBA 2K League expansion expected to resume in 2022
The NBA 2K League is expected to add more expansion teams in the 2022 season, its president Brendan Donohue has disclosed.
Iqoniq builds esports ambitions with Gfinity deal
Esports solutions provider Gfinity has claimed one of the largest deals in its history through a commercial agreement with new fan engagement platform, Iqoniq
Former Adidas France MD de Monplanet appointed Team Vitality co-CEO
Esports organisation Team Vitality has appointed the former managing director of Adidas France, Guillaume de Monplanet, as its managing director and co-chief executive
Gray Television leads $40m funding round for Envy Gaming
Leading esports organization Envy Gaming has announced a $40m Series C investment round, with American media company Gray Television leading the funding.
As the lead investor, Gray will invest $28
Veloce bolsters esports and racing commercial operations with two new hires
London-based motorsport technology company Veloce has announced two new hires to strengthen its commercial teams on both the esports and racing verticals
Global Esports Federation intends to ‘convene, not govern’ in efforts to develop sector
Global Esports Federation chief operating officer Paul Foster says the federation is "not obsessed with being the boss" as it looks to take esports to the next level by working with the IOC and focusing on long-term sustainable planning for events. Adam Nelson reports.
Sportfive brings Build A Rocket under its wing
The Sportfive agency has furthered its activity in the esports sector by acquiring Germany-based esports consulting and activation agency Build A Rocket