Esports
Shanghai to host 2020 League of Legends World Championship
Esports showpiece the League of Legends World Championship will return to China next year, with Shanghai Stadium named as host
Bidstack signs as in-game kit sponsor for ‘No Fuchs Given’ esports team
Bidstack, the in-game advertising platform, has signed as the in-game kit sponsor for NFG Esports – the esports team founded by Premier League footballer Christian Fuchs – for the Fifa 2020 video game sea…
Konami adds Zenit to list of PES-sponsored clubs
Russian football club Zenit St. Petersburg has been added to Konami’s sponsorship portfolio for its football video game, Pro Evolution Soccer 2020.
The Story Mob appoints NBA’s Matischak to aid European growth
Esports communications consultancy The Story Mob has appointed Maik Matischak as head of European sports and partnerships
Former Valencia exec signed by Mad Lions esports team as sponsorship director
Spanish esports team Mad Lions has appointed former Valencia CF executive Pedro Belaunzarán as sponsorship director.
MTG undertakes strategic review, targets US listing
Esports entertainment company Modern Times Group (MTG) has today (Tuesday) launched a strategic review of its gaming vertical, which could result in the formation of a joint venture partnership and an…
Bailey takes up sponsorship role at Misfits Gaming
Professional esports organisation Misfits Gaming has hired Matt Bailey as its senior director of sponsorship sales and services
Klevv signs as T1 esports team’s memory partner, Lagardère brokers deal
Digital memory brand Klevv has signed as the Official Gaming Memory Partner for global esports team, T1 Entertainment & Sports
TV2 expand ESL and DreamHack deal in Denmark
Danish commercial broadcaster TV2 has expanded its partnership with esports organisations DreamHack and ESL by acquiring the rights in Denmark to the Counter-Strike: Global Offensive tournament circuit…
Europe’s largest permanent esports venue to be built in Stockholm
Space, a Swedish company established to create contemporary digital cultural hubs, has announced that it is set to open Europe’s largest dedicated esports facility in Stockholm.
ESL signs with LG for Mobile Open
Esports competition operator Esports League Gaming (ESL) has signed electronics company LG as an Official Partner to season three of the ESL Mobile Open
Sky extends commitment to Austria’s eBundesliga
Austrian pay-television broadcaster Sky has extended its rights deal for the eBundesliga, the official esports competition of the organising body of the top tier of domestic club football
Comcast Spectacor and SK Telecom’s T1 esports venture launches
Comcast Spectacor, a division of US media giant Comcast, has confirmed the launch of T1 Entertainment & Sports, a new global esports joint venture that has been established through a partnership with SK…
Axe signs League of Legends partnership, deal brokered by CAA Sports
Unilever-owned male grooming brand Axe has signed as a multi-year partner of League of Legends Esports’ global events – the Mid-Season Invitational, World Championship, and All-Star Event.
ELeague adds CDW as official arena partner
Esports content and live tournament brand ELeague has added technology solutions provider CDW Corporation as its official arena partner
ProSiebenSat.1 extends Virtual Bundesliga deal, acquires all of eSports.com
German media company ProSiebenSat
NBC Sports to grant broadcast showcase for Nascar esports series
North American stock-car racing series Nascar has struck an agreement with US commercial and pay-television broadcaster NBC Sports to deliver live coverage of its esports championship for the first time
Blizzard bans esport pro for Hong Kong support, withdraws prize winnings
US video game developer and events organiser Blizzard Entertainment has suspended Hong Kong-based esport player Ng "Blitzchung" Wai Chung for 12 months, and withheld his prize money for participation in…