Football

An anti-piracy operation in Italy has shut down platforms that were illegally streaming matches from the ongoing Uefa Euro 2024 to more than 1.3 million users.

Michelob Ultra has signed multi-year international sponsorship agreements with Concacaf and Major League Soccer as AB InBev continues to push the beer brand in soccer

Coca-Cola has been announced as a late addition to the sponsorship portfolio for the 2024 Copa América, building on its existing association with competition organiser Conmebol’s club competitions.

Lega Serie B has revamped its domestic rights offering less than two months before the start of the 2024-25 season with a new sales strategy based on product as opposed to broadcast platform

Canadian Soccer Business (CSB) and the Mediapro Canada agency have claimed an end to their legal dispute that left the future of the Canadian Premier League hanging in the balance.

Megogo, the over-the-top streaming platform, has retained exclusive rights in Ukraine to all Uefa club competitions in the new three-year cycle

Dutch giants AFC Ajax and telco VodafoneZiggo have renewed their shirt sponsorship deal until at least the end of the 2026-27 season, providing the Eredivisie club with much-needed stability as it lurches…

BeIN Sports is close to finalising a deal that would see it hold Uefa club competition rights in all its active Asian markets, SportBusiness understands

Brazilian football giants Corinthians is said to be closing in on an agreement to join the Liga Forte União (LFU) collective, in what would represent a major financial blow to the rival Libra body.

Zarah Al-Kudcy, the commercial director for reigning WSL champion Chelsea Women, is leaving the club to become the chief revenue officer for NewCo, the independent body set up to run the top-flight women’s league and the second-tier Women’s Championship.

The Ecuadorian Pro League has said it is focused on securing a new domestic broadcaster when Serie A gets back under way in August, as a war of words escalates with its former media rights partner GolTV

Qatar's flag carrier maintains status as the official airline partner of Uefa's men's national team competitions.

German fans tuned in in their millions to watch the hosts thrash Scotland in the Euro 2024 curtain-raiser, which drew a 10-year audience high in the UK for a tournament-opener

Sportswear brand Castore has entered the Belgian football market for the first time via a kit supplier agreement with Club Brugge

Spanish mobile virtual network operator Silbö Telecom has signed as the main sponsor of the Spanish men's and women's national football teams – ending a one-year search for a lead partner by the Royal Sp…

Tottenham Hotspur is in the market for a new sleeve sponsor after online car retailer Cinch opted not to extend its deal with the club, continuing a retrenchment that has also seen the brand decide on an early exit from its five-year title deal with the Scottish Professional Football League (SPFL).