Football

Oppo's global sponsorship deal with the Uefa Champions League may be under threat as European football's governing body has invited bids from mobile handset makers for its next club competition commercial cycle.

A Madrid court has found in favour of the city's top football club in an ongoing legal battle surrounding the failed European Super League (ESL) project, in which once again all sides have claimed victory

With global fan vote favouring Egyptian superstar Salah, judges to now select from shortlist including Bellingham, Haaland, Kane, and Mbappé ahead of tomorrow’s ceremony, held alongside official LALIGA Aw…

A three-season deal between FC Barcelona and US company Fortinet is the latest technology-led cybersecurity agreement with a Spanish football club in a sector also particularly active in golf

Axa, the insurance company, is broadening its commitment to women's football, becoming an official partner of the Uefa Women’s Euro 2025 in Switzerland.

Hankook Tire will continue to draw the benefits of promoting both its main brand and subsidiary Laufenn through its renewed sponsorship of Uefa's Europa League and Europa Conference League.

Bayer Leverkusen's unbeaten season may have come to an end with the 3-0 defeat by Italy's Atalanta in last night's Uefa Europa League final but the game netted the highest German audience for a club match…

Lega Serie A USA has hired American sports marketing firm Allied Sports as an official agency of record to support the league's North American office in New York in its efforts to expand commercially

US investment fund Oaktree Capital has taken control of Italian Serie A champions Inter Milan after the club’s Chinese owners Suning failed to meet a deadline for repaying a €395m ($428m) debt.

Growing uncertainty over the future of Milan's San Siro stadium has forced Uefa to delay a decision on the host of its showpiece Champions League final in 2027.

A total of 79 FA Cup matches each season will continue to be streamed exclusively on ESPN+ in the US market for four more seasons after the Disney-owned broadcaster reached a renewal agreement with IMG.

A major breakthrough has occurred in Belgium in the fight against piracy in what could have implications for the value of the Pro League's next domestic media rights, ahead of a tender to be issued later this year.

LFP Media has turned to Infront to sell its media rights across much of Europe, Asia and Oceania, its second agency distribution agreement in quick succession.

Broadcast rights revenue at the Asian Football Confederation totalled $206.1m (€190m) in 2023 but with 69 per cent of the figure stemming from deferred income related to the termination of an agency agreement with Football Marketing Asia (FMA).

Infront will continue to sell advertising rights for Serie A side US Lecce after extending its agreement to the end of the 2028-29 season

Chinese electric car leader BYD has signed as regional sponsor of the 2024 Copa América in a deal that could include digital overlay technology at the tournament for the first time.

Club Tigres, one of the most successful Mexican clubs of the last decade, is to move away from an exclusive domestic rights deal in favour of three broadcast partners

Stats Perform has agreed a deal for international betting streaming rights to the English Football League in all markets except the Americas, SportBusiness understands