Football

Football
Media

The new Serie A season kicks-off this weekend with broadcast agreements in place with more than 65 media outlets worldwide, the league and its rights agency partner Infront have announced
Football
Finance & Law

Fifa president Gianni Infantino has claimed that the 2023 Women’s World Cup had generated more than $570m (€524.4m) in revenue, allowing the world governing body to break even on the month-long tournament in Australia and New Zealand.
Football
Sponsorship & Marketing

The Argentinian Football Association (AFA) is continuing to reap the commercial benefits of being men's World Champions, signing another regional sponsorship deal covering parts of Asia, this time with…
Football
Media

Pay-television broadcaster beIN Sports has acquired rights to the Bundesliga in 10 territories across the Asia-Pacific region as part of a new deal with the German Football League (DFL) until 2025-26
Football
Media

Football Australia (FA) is readying tender documents for what it is confidently declaring will be a record multi-million dollar broadcast deal for its national teams
Football
Governance

Women’s soccer is surfing a wave of fresh popularity during the 2023 Fifa Women’s World Cup, but the US’s early exit from the tournament marks the start of a complex rebuild for America's top-tier domestic game as it prepares to run two concurrent division-one leagues from 2024.
Football
Sponsorship & Marketing

Asian-facing betting operator 6686 has added Bundesliga club VfL Wolfsburg to its bulging football sponsorship portfolio
Football
Sponsorship & Marketing

Saudi Arabia has extended its reach further into world football, with a major global sponsorship deal with Spain's LaLiga and a development partnership with the Oceania Football Confederation the latest projects announced today (Thursday).
Football
Industry Moves

Technology company Infinite Athlete, which is expected to be named as the new shirt sponsor of Premier League football club Chelsea, has appointed Teodora Ivanova-Limon as its general manager of Europe.
Football
Media

Australia’s defeat to England in the Fifa Women’s World Cup semi-final drew the country’s largest viewership for any type of TV programme since the current measurement system began. C
Football
Media

Germany’s Bundesliga will be shown in Brazil this season by seven different broadcasters and digital platforms, including linear coverage on SporTV, the Globo-owned pay-television network.A
Football
Media

Brazilian YouTube channel CazéTV has added US Open Cup coverage featuring Lionel Messi’s Inter Miami to its growing live football portfolio.
Football
Sponsorship & Marketing

Major League Soccer and energy drink Celsius have signed a sponsorship deal through 2026, marking the first nationwide sports partnership for the brand
Football
Sponsorship & Marketing

Heineken has agreed a three-year renewal of its global sponsorship deal with the Uefa Champions League, SportBusiness can exclusively reveal
Football
Media

Spain’s Women’s World Cup semi-final win delivered an average audience of 1.9 million viewers on Spanish public-service television, almost three times the figure for this year’s Uefa Women’s Champions League final.
Football
Media

DAZN has acquired women’s football-focused media platform Ata Football, which it will use to establish a “women’s sports vertical” within the group. Ata
Football
Media

OneFootball will continue to show the Bundesliga in Brazil and leading domestic football content from German pay-TV broadcaster Sky Deutschland after renewing two of its flagship streaming agreements
Football
Sponsorship & Marketing

LaLiga North America has signed a three-year extension with telco Verizon in a United States exclusive deal