Motorsport

Motorsport
Media

Max Sport, the Bulgarian pay-TV broadcaster owned by telco A1, has extended its World Rally Championship rights for two more seasons. The new deal covers the 2023 and 2024 campaigns
Motorsport
Events

Formula 1 has today (Tuesday) confirmed that its 2023 season will remain at 23 races, ending hopes of the Chinese Grand Prix returning to the schedule or an alternative event being found
Motorsport
Sponsorship & Marketing

The FIM World Supercross Championship (WSX) has appointed sports rights and marketing agency TGI Sport to support its search for international sponsors
Motorsport
Sponsorship & Marketing

Logistics company DHL has agreed a multi-year extension to its Formula E sponsorship deal, while the electric car-racing championship has signed a rights deal with Brazilian commercial broadcaster Bandeirantes
Motorsport
Sponsorship & Marketing

Italian motorsport organisation Scuderia Ferrari has signed US software company Genesys as a new sponsor, while confirming the termination of a deal with Swiss blockchain technology company Velas Network
Motorsport
Sponsorship & Marketing

McLaren Racing has extended and expanded its agreement with sportswear brand Castore
Motorsport
Licensing & Merchandising

NASCAR Cup Series team Petty GMS has been rebranded Legacy Motor Club, it has been announced. Petty GMS was created in December 2021 with the takeover of Richard Petty Motorsports by GMS Racing.
Motorsport
Finance & Law

Michael Andretti, the Andretti Global chairman and chief executive, has claimed "greedy" Formula 1 teams are putting their self-interest first amid a lukewarm reaction to the proposed entry of a two-car …
Motorsport
Sponsorship & Marketing

Chinese Formula 1 driver Zhou Guanyu has agreed a new endorsement deal with Dior, while also extending his contract with HSBC
Motorsport
Finance & Law

Formula 1 is reportedly seeking to generate $500m (€468m) in revenues from the much-anticipated debut of the Las Vegas Grand Prix this fall as the global motorsport series looks to further establish i…
Motorsport
Sponsorship & Marketing

Andretti Global, the parent company of Andretti Autosport, is stepping up its bid to secure a Formula 1 entry by partnering with American automotive company General Motors for a proposed two-car Andretti…
Motorsport
Media

Fox Sports and Extreme E have agreed a multi-year extension for rights to the electric off-road racing series
Motorsport
Sports Betting

Fantasy sports and sports-betting startup for motorsports fans looks to offer a platform dedicated solely to a subset of sports largely ignored by mainstream daily fantasy and sports betting companies. Shawn Medow reports.
Motorsport
Media

Stan Sport, the subscription streaming service of Australian media group Nine Entertainment, has committed to increased free-to-air coverage for the second season of its rights deal for SpeedSeries, the…
Motorsport
Media

The SuperMotocross League has partnered with Endeavor Streaming to create global streaming service SuperMotocross Video Pass, which will feature the Monster Energy AMA Supercross Championship and AMA Pro…
Motorsport
Industry Moves

The Extreme E electric off-road racing series has recruited motor sports and agency executive David Gillett as its head of media rights
Motorsport
Sponsorship & Marketing

French-Italian eyewear company EssilorLuxottica has extended its sponsorship agreement with the motorsport interests of Italian automotive marque Ferrari
Motorsport
Media

Infront Moto Racing and Finnish commercial broadcaster MTV Oy have agreed to renew their MXGP rights deal for another four years