Motorsport
Formula 1 signs Lenovo sponsorship as brand’s motorsport presence grows
Formula 1 has signed up technology company Lenovo to its portfolio of central sponsors.
The multi-year deal makes Lenovo an Official Partner of Formula 1 ahead of its 2022 season
O’Donnell appointed Nascar COO, Kennedy promoted
Nascar has promoted Steve O'Donnell, the United States-based stock car racing series' executive vice president and chief racing development officer, to the role of chief operating officer
Uralkali demands refund after Haas sponsor deal terminated
Russian potash fertiliser producer and exporter Uralkali has said it will take legal action following the termination of its sponsorship agreement with Formula 1 motor-racing team Haas
Broadcast chief Prendergast to leave Supercars after 18 years
Nathan Prendergast, the general manager of television and content at Australian motor racing series Supercars, has announced he is leaving organisation after 18 years
Imola secures long-term place on Formula 1 calendar
Italy is set to retain two races on the Formula 1 calendar for the foreseeable future after the motor-racing championship agreed a long-term contract to continue staging a grand prix at the Enzo e Dino…
Michelin extends with MotoE to 2024
French tyre brand Michelin has extended its supplier relationship with MotoE, the race series for electric motorcycles, until at least 2024
StarHub extends F1 rights to cover 2022 season
Singapore telco StarHub has acquired non-exclusive media rights covering the 2022 Formula One season.
StarHub will show all races this season live on its linear channels and streaming platform
Haas F1 ends deal with title sponsor Uralkali
Formula 1 team Haas has terminated its title sponsorship deal with Russian potash fertiliser producer and exporter Uralkali amid the ongoing conflict in Ukraine
Supercars secures Pizza Hut sponsorship
Australian motor racing series Supercars has announced a sponsorship agreement with fast-food chain Pizza Hut ahead of the beginning of the 2022 season this weekend
Formula 1 ends Russian race contract
Formula 1 has intensified its sanctions against Russia by announcing the termination of its contract with grand prix promoter, Rosgonki, in a move that will mean the motor-racing championship no longer…
Alfa Romeo F1 team adds Hyland to sponsorship portfolio
The Sauber Group-owned Alfa Romeo Formula 1 team has signed up global content services provider Hyland as a sponsor
Puma extends W Series sponsorship
Sportswear brand Puma has renewed its sponsorship agreement with the W Series, the all-female car racing series, ahead of the beginning of the third edition of the series in June
SX Global outlines revamped Supercross World Championship, ‘$50m’ Abu Dhabi investment
Motorsport promoter SX Global has outlined a revamped format for the FIM Supercross World Championship
AlphaTauri adds three more years to Randstad Group deal
Formula 1 team AlphaTauri has renewed its sponsorship contract with human resources specialist Randstad Group
Formula One Group registers $40m profit on back of Covid-19 recovery
Formula One Group, operator of the Formula 1 motor racing championship, has turned a $444m (€396.9m) loss into a $40m profit on the back of recovery during the Covid-19 pandemic.
Haas removes Uralkali F1 branding, Russian GP cancelled
Formula 1 team Haas has taken the decision to drop the branding of its title sponsor Uralkali for the final day of pre-season testing in response to Russia's invasion of Ukraine
F1 Miami GP adds Red Bull to sponsorship portfolio
The Formula 1 Miami Grand Prix has secured a multiyear founding partnership with Austrian energy drink brand Red Bull
WSC Sports strikes AI video agreement with IndyCar
Automated highlights company expands its presence in motorsports