Motorsport

Formula One’s Alpine F1 team has signed an agreement with sportswear brand Kappa ahead of the 2022 season.

Matt Scammell, commercial director at Liverpool, is to join Formula E as its new chief commercial officer ahead of the electric racing series’ new season, SportBusiness understands.

NOS, the Dutch public broadcaster, has renewed its rights to motorcycling’s FIM Motocross World Championship in a deal with promoter Infront Moto Racing.

Dutch beer brand Heineken has been announced as the title sponsor of the Australian Grand Prix, which returns to the Formula 1 calendar after a two-season absence in April

Australian motor racing series Supercars has announced the appointment of long-serving chief operating officer Shane Howard as its new chief executive

India is closing in on a return to the staging of elite motorsport, after electric car racing series Formula E signed a letter of intent to host a round of its world championship in the state of Telangana

Pay-television broadcaster Sky Italia has acquired rights to the World Rally Championship ahead of the 2022 season of the motorsport series

Brazilian free-to-air broadcaster TV Cultura has agreed a one-season extension to its rights deal for the Formula E electric car-racing championship. TV Cultura’s deal covers free-to-air rights.

The FIM Motocross World Championship (MXGP) has signed oil and additive specialist Liqui Moly as a sponsor

Electric racing series Formula E has signed a renewal to its sponsorship deal with logistics company DHL

Italian automotive marque Maserati has today (Tuesday) announced its return to elite motor racing for the first time in over a decade, by stating it will enter the Formula E electric series in 2023

Pay-television broadcaster ESPN and OTT platform Star+, both owned by Disney, have acquired rights in Latin America, including Brazil, for the US motor racing series IndyCar

The new International Automobile Federation (FIA) leadership will prioritise growth in Asia, according to its recently appointed vice-president for the Asia-Pacific region

Viaplay, the subscription streaming service of Nordic Entertainment (Nent) Group, has agreed a multi-year endorsement and content deal with reigning Formula 1 world drivers’ champion, Max Verstappen.

French Foreign Minister Jean-Yves Le Drian has revealed that the country is considering abandoning the ongoing Dakar Rally after an explosion occurred before the start of the event in Saudi Arabia

Formula 1 motor-racing team Williams is poised for a cash injection after reportedly securing victory in an arbitration case against former title sponsor, the ROKiT conglomerate

United States stock car racing series Nascar has rejected an attempt by Xfinity Series driver Brandon Brown to strike a cryptocurrency sponsorship deal based on the controversial "Let's Go Brandon" slogan.

Formula One’s Scuderia Ferrari has added a new premium partner to its sponsorship portfolio in the form of blockchain and non-fungible token (NFT) technology specialist Velas Network.