Motorsport
Nascar extends college sports marketing presence through Learfield deals
Nascar has furthered its presence in college athletics with a new deal with Learfield for the University of South Carolina while extending last year's agreement with the University of Alabama
Ciesla leaves Motorsport Network amid private equity takeover
Oliver Ciesla, a veteran of the sports and media industry, has left his role as chief executive of Motorsport Network Media (MSNM) following the takeover by private equity investment firm GMF Capital
F1’s Q2 race promotion revenue increases despite Imola cancellation
Formula 1 saw its race promotion revenue grow during the second quarter of 2023 compared to the same period last year, despite the cancellation of May’s Emilia-Romagna Grand Prix, although overall revenue dropped from $744m (€675m) to $724m due to a decline in media rights income.
Nascar sells Xfinity Series to CW in standalone deal from 2025
Nascar's decision to sell Xfinity Series rights on a standalone basis demonstrates a clear change in the stock car series' domestic media strategy from 2025, as it seeks greater exposure for the teams and drivers in its ecosystem.
NEOM McLaren Formula E Team unveil world first generative AI-designed livery in motorsport
NEOM McLaren Formula E Team’s world first AI designed livery* was developed in a collaboration between NEOM and McLaren Racing
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All 10 F1 teams to participate in F1 Academy from 2024
Formula 1 has opened up a suite of potential new commercial inventory via changes it has made to the structure of its all-female F1 Academy series
Formula E seeking ‘super brand’ to complete team line-up
Formula E is in the market for a 12th team to join its grid, but will be highly selective about the type of organisation that fills it, new chief executive Jeff Dodds has declared
Alpine names Krief as new chief executive
Renault executive Philippe Krief has been appointed as the new chief executive of sportscar brand Alpine.
AFL’s Auld named new CEO of Australian Grand Prix Corporation
Travis Auld has been appointed as the new chief executive of the Australian Grand Prix Corporation (AGPC), organisers of the Melbourne Formula 1 race, replacing the recently departed Andrew Westacott
NASCAR adds global esports sponsor Gen.G
NASCAR has announced a deal with global esports organisation Gen.G as the motorsport continues to plant its flag in different emerging industries
DAZN acquires DTM, GT Masters rights in eight markets
Multi-platform subscription broadcaster DAZN has acquired rights to the Deutsche Tourenwagen Masters, GT Masters and GT4 Germany touring cars series in eight markets
Veloce secures $50m investment from GEM Digital
Veloce Media Group, a UK-based gaming and sports media company, has announced a major investment commitment of $50m (€46m) from digital asset investment firm GEM Digital Limited.
Channel 4 extends F1 rights deal with Sky to 2026
Channel 4 has extended its Formula 1 sublicensing agreement with pay-television operator Sky for a further three years, granting the UK free-to-air broadcaster live rights to the British Grand Prix and…
Saturday races scheduled and China to return as F1 announces 2024 calendar
Formula 1 has today (Wednesday) announced its 24-race calendar for 2024, with China set to return to the schedule for the first time since 2019 and the season to begin with Saturday grands prix in Bahrain…
Chicago street race draws NBC’s biggest NASCAR audience in six years
NASCAR's Cup Series street race in Chicago drew a total audience of 4.795 million viewers on NBC and Peacock, making it the most-watched NASCAR race on NBC platforms in six years
Red Bull-backed Austrian GP extends stay on F1 calendar until 2030
The Austrian Grand Prix has further strengthened its position on the Formula 1 schedule by striking a fresh extension to its race deal, just months after the contract was last renewed
Formula E considers second US race as option for vacant calendar positions
Formula E has suggested that one of three currently vacant slots on the calendar for its 10th season could be filled by a second event in the United States, with a race encompassing Dodger Stadium in Los…
GMF Capital buys controlling stake in Motorsport Network
Private investment firm GMF Capital has completed the acquisition of global digital media platform Motorsport Network Media (MSNM)