Motorsport
All 10 F1 teams meet cost cap regulations
The International Automobile Federation (FIA) has today (Tuesday) announced that all 10 Formula 1 teams are in compliance with its cost cap rules following the second year of the measures being enforced.
Extreme H set for 2025 launch, targeting elite FIA World Championship status
Extreme E, the electric off-road motor racing series, has signed a non-binding Memorandum of Understanding (MoU) with the International Automobile Federation (FIA) which will see the launch of a hydrogen-fuelled championship in 2025.
Dorna rolls out MotoGP tech strategy with GoPro deal
Motorcycling’s MotoGP continues to place a focus on technology-led commercial deals after a new agreement was secured with GoPro.
Sportradar gets key betting data rights in Nascar contract renewal
Sportradar has significantly strengthened its data rights agreement with Nascar, adding official betting data for the US stock car racing series for the first time
FanDuel becomes latest Nascar betting sponsor
FanDuel has become an Authorized Gaming Operator of Nascar, granting the online gaming company rights to use certain Nascar marks and collaborate with the stock car racing series to create new betting…
Nascar, nVenue team up on in-play micro-betting
Nascar and nVenue have announced a multi-year deal to create in-race micro-betting markets and predictive contests for the motorsport series
Liqui Moly extends ‘aspirational’ F1 sponsorship
German motor oil manufacturer Liqui Moly has extended its central sponsorship deal with Formula One – the pinnacle of the brand’s sponsorship activities across multiple sports.
McLaren responds to calls to remove Velo branding for Dutch Grand Prix
McLaren Racing is resisting calls from Dutch health organisations to remove branding of tobacco-free nicotine specialist Velo from its car for the upcoming Dutch Grand Prix
Qatar Airways selects Right Formula for F1 activation brief
Qatar Airways has appointed global sports marketing agency Right Formula as its retained agency for the airline’s Formula 1 activation programme.
Nascar extends college sports marketing presence through Learfield deals
Nascar has furthered its presence in college athletics with a new deal with Learfield for the University of South Carolina while extending last year's agreement with the University of Alabama
Ciesla leaves Motorsport Network amid private equity takeover
Oliver Ciesla, a veteran of the sports and media industry, has left his role as chief executive of Motorsport Network Media (MSNM) following the takeover by private equity investment firm GMF Capital
F1’s Q2 race promotion revenue increases despite Imola cancellation
Formula 1 saw its race promotion revenue grow during the second quarter of 2023 compared to the same period last year, despite the cancellation of May’s Emilia-Romagna Grand Prix, although overall revenue dropped from $744m (€675m) to $724m due to a decline in media rights income.
Nascar sells Xfinity Series to CW in standalone deal from 2025
Nascar's decision to sell Xfinity Series rights on a standalone basis demonstrates a clear change in the stock car series' domestic media strategy from 2025, as it seeks greater exposure for the teams and drivers in its ecosystem.
NEOM McLaren Formula E Team unveil world first generative AI-designed livery in motorsport
NEOM McLaren Formula E Team’s world first AI designed livery* was developed in a collaboration between NEOM and McLaren Racing
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All 10 F1 teams to participate in F1 Academy from 2024
Formula 1 has opened up a suite of potential new commercial inventory via changes it has made to the structure of its all-female F1 Academy series
Formula E seeking ‘super brand’ to complete team line-up
Formula E is in the market for a 12th team to join its grid, but will be highly selective about the type of organisation that fills it, new chief executive Jeff Dodds has declared
Alpine names Krief as new chief executive
Renault executive Philippe Krief has been appointed as the new chief executive of sportscar brand Alpine.
AFL’s Auld named new CEO of Australian Grand Prix Corporation
Travis Auld has been appointed as the new chief executive of the Australian Grand Prix Corporation (AGPC), organisers of the Melbourne Formula 1 race, replacing the recently departed Andrew Westacott