Multi-sport
India ‘makes first formal move’ for 2036 Olympics
The Indian Olympic Association has delivered a letter of intent registering the country’s interest in hosting the 2036 Olympic and Paralympic Games
JTBC chided for bypassing Korea Pool in rights deals
JTBC's exclusive swoop for Fifa World Cup rights in South Korea has disrupted the joint pool strategy and only served to inflate costs, the country's leading free-to-air broadcasters have claimed.
LA28 brings in Nike’s Slusher to drive revenues
The commercial programme for the Los Angeles 2028 Olympic Games is to be spearheaded by former Nike executive John Slusher.
IOC eyes two-cycle TV rights deal in India
The International Olympic Committee hopes that cricket’s inclusion can help it land the stability of a two-cycle rights deal in the Indian subcontinent after a succession of one-cycle contracts with different broadcasters.
CGF eyes 15-sport line-up for future Games
The Commonwealth Games Federation (CGF) has targeted a 15-sport programme for the centenary edition of the Games in 2030 and beyond after Glasgow opted for a heavily reduced line-up given the short preparation time.
French Olympic renewal for embattled Le Coq Sportif
Despite loaning funds to help Le Coq Sportif fulfil its Paris 2024 kit supply commitments, the French National Olympic and Sports Committee (CNOSF) and French Paralympic and Sports Committee (CPSF) have chosen to renew with the embattled sportswear brand.
Blow for India’s Olympic hopes with IOC action
India's growing momentum within the International Olympic Committee, with a potential major sponsorship deal and a Summer Olympics bid on the horizon, has been checked over a domestic governance dispute…
IOC invites bids for media rights in Mexico
The International Olympic Committee has followed up its recent media rights invitation to tender launch in sub-Saharan Africa with a sales process in Mexico, SportBusiness understands.
Barnier delivers guarantees for ‘€2bn’ Alps 2030
The 2030 Winter Olympic and Paralympic Games is set to proceed as planned in the French Alps following the delivery of critical financial guarantees by Prime Minister Michel Barnier
EXCLUSIVE: IOC in market for sub-Saharan African TV deals
The International Olympic Committee has invited media rights bids in sub-Saharan Africa and South Africa, offering broadcasters and agencies the rights over two Olympic cycles, SportBusiness understands
Bridgestone exits IOC deal to focus on motorsports
Bridgestone has become the latest Japanese brand to exit the IOC's Olympic Partner (TOP) programme, announcing in a statement that it is shifting its focus to ‘endemic motorsports platforms’ and ‘sustainable mobility’.
SVT, TV4 divide up Winter Olympics inventory
Sweden’s TV4 Media will exclusively show the biathlon events at Milan-Cortina 2026 and share coverage of the ice hockey and skiing competitions with public broadcaster SVT.
The Lord, the Prince and the Politician: seven vie for IOC presidency
Seven contenders, three continents represented, two Olympic champions, just one woman: the candidates are in for next year's International Olympic Committee presidential election.
Scotland nears Commonwealth Games deal with CGA funding
A ‘multi-million-pound’ funding offer from Commonwealth Games Australia (CGA) looks set to assuage the Scottish government’s financial concerns and pave the way for a deal for Glasgow to stage the multi…
Scottish government: 2026 CWG carry reputational, financial risk
Scottish government concerns over plans for Glasgow to step in and stage the 2026 Commonwealth Games include reputational risk to Scotland’s event hosting record as well as “financial risk”.
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Panasonic latest Japanese brand to exit IOC deal
Panasonic has put an end to its 37-year association with the International Olympic Committee, becoming the latest Japanese brand to exit the body’s Olympic Partner Programme.
Glasgow’s Commonwealth Games rescue hangs in balance
Commonwealth Games Scotland (CGS) has sought to accelerate a decision from the Scottish government over Glasgow hosting the 2026 Commonwealth Games, claiming it would be “short-sighted” to turn down the…
IPC opts to broaden YouTube role at Paris 2024
YouTube is taking on an increased role at the Paris 2024 Paralympics with the dual purpose of distributing additional live coverage and providing the streaming output on the official International Paralympic Committee website.