Rugby League
Stats Perform awarded Rugby League World Cup data distribution contract
Sports betting and data services company Stats Perform has been appointed the Official Data Partner for the re-arranged Rugby League World Cup (RLWC 2021)
EXCLUSIVE: Foxtel acquires Rugby League World Cup rights
Pay-television broadcaster Foxtel has acquired the exclusive rights in Australia for this year's Rugby League World Cup, SportBusiness understands
New Zealand to host NRL All Stars matches
The National Rugby League (NRL) is to stage next season’s All Stars matches in New Zealand as part of an effort to revive interest in the competition following a long-term absence due to the Covid-19 p…
European Rugby League appoints Mayfield’s Coleman as associate director
The board of European Rugby League (ERL) has appointed experienced sports marketing and business consultant Richard Coleman as an associate director with a view to making him an independent director at…
Rugby League World Cup 2021 moves into crypto space with CoinEx deal
The organisers of the Rugby League World Cup 2021 (RLWC2021) have signed up cryptocurrency exchange CoinEx as a sponsor of the rescheduled event
England signs Betfred as shirt sponsor ahead of Rugby League World Cup
Gambling firm Betfred has agreed a deal to become the principal partner of England’s men’s, women’s and wheelchair rugby league teams ahead of the World Cup later this year.
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State of Origin opener draws 1.8m viewers to Nine
The opening match of this year’s State of Origin rugby league representative series drew 1.8
Major League Rugby signs NFT agreement with NuArca Labs
Company builds upon prior work with Rugby League World Cup 2021
IMG flexes range of expertise after rugby league favours partnership over private equity
IMG's depth of knowledge was a crucial factor in persuading the RFL and Super League Europe to opt for a strategic partnership with the agency rather than accept a private equity bid. Adam Nelson speaks with key stakeholders on how the deal will reshape the sport of rugby union in the UK.
IMG finalises 12-year accord with RFL and Super League
The Rugby Football League and Super League Europe have finalised a deal that will see the IMG agency working as a strategic partner to their new joint venture over a 12-year period
Papua New Guinea launches NRL expansion bid
Papua New Guinea has launched a bid to form a National Rugby League franchise
Melbourne Storm extends Suzuki sponsorship
Melbourne Storm has renewed its sponsorship deal with Japanese automobile company Suzuki
St Helens secures Totally Wicked extension
English rugby league club St Helens has signed a renewal to its wide-ranging sponsorship contract with vape products company Totally Wicked
NRL explores pre-season match in US
Australia's National Rugby League is looking at running a pre-season match in the US, and could exploit its links to Hollywood to get the plan moving, according to media reports
Discovery secures free-to-air rugby league rights in deal with Sky NZ
Pay-television operator Sky New Zealand has announced a deal with media company Discovery that will see three rugby league matches televised on Discovery’s free-to-air channel Three and streaming service T…
Asahi-owned Solo brand promoted as NRL non-alcoholic sponsor
Australia’s National Rugby League (NRL) has signed an agreement with Asahi Lifestyle Beverages to make its carbonated soft drink brand Solo the league’s official non-alcoholic sponsor.
AFL reveals NFT plans as Australian sports CEOs embrace digital token opportunity
Australian Football League chief executive Gillon McLachlan unveiled plans to exploit the burgeoning NFT space, speaking at the SportNXT conference in Melbourne today
Allianz extends naming rights to redeveloped Sydney Football Stadium
Insurance firm Allianz will retain naming rights to the Sydney Football Stadium when the venue reopens later this year following a A$828m ($613.9m/€556.7m) redevelopment, the company has announced.