Rugby Union

Rugby Union
Licensing & Merchandising

World Rugby and its global master licensee, the IMG agency, have appointed premium experiences firm Legends as the official retail partner and operator for the 2023 Rugby World Cup in France
Rugby Union
Governance

Rugby Australia has received support from its domestic media rights-holder Stan Sport and mining magnate Andrew Forrest as it continues to mull the prospect of exiting the Super Rugby Pacific competition
Rugby Union
Licensing & Merchandising

Blockchain provider Chiliz has entered the rugby union market after securing deals for its fan token and engagement platform Socios.com with English club sides Harlequins, Leicester Tigers and Saracens
Rugby Union
Media

Pay-television broadcaster Sky New Zealand has said it is in advanced talks with World Rugby over regaining rights to its main events. Sky told the Stuff.co
Rugby Union
Sponsorship & Marketing

South African beer brand Castle Lite has signed as an official global partner of this year’s Rugby World Cup Sevens in Cape Town – World Rugby’s quadrennial international sevens showcase. T
Rugby Union
Sponsorship & Marketing

The Sportfive agency has been appointed to an exclusive commercial role with Stade Français of French rugby union’s Top 14.
Rugby Union
Sponsorship & Marketing

Land Rover is thought to have doubled its investment in Rugby Australia when it signed as a major partner and ‘Official Vehicle of the Wallabies’, from 2022 to 2024, in May.
Rugby Union
Sponsorship & Marketing

French pasta brand Lustucru has struck an agreement to sponsor the French Rugby Federation (FFR) in a deal that was brokered by the Infront agency
Rugby Union
Sponsorship & Marketing

Harlequins has become the latest rugby union club to sign a kit supply agreement with Castore
Rugby Union
Sponsorship & Marketing

SA Rugby, the governing body of rugby union in South Africa, has agreed a three-year sponsorship deal with automotive company Toyota South Africa Motors (TSAM)
Rugby Union
Governance

The Rugby Football Union (RFU) has announced an ambitious plan to make the Premier15s the world’s first fully-professional women’s rugby club competition.
Rugby Union
Media

Public broadcaster France Télévisions has extended its domestic free-to-air rights to French rugby union’s Top 14 final until the end of the 2026-27 season.
Rugby Union
Sponsorship & Marketing

World Rugby has extended and expanded its sponsorship agreement with global imaging technology specialist Canon
Rugby Union
Marketing

Rugby Europe, the administrative body for rugby union in Europe, has announced a three-year strategic partnership with the Two Circles sports marketing agency
Rugby Union
Media

French commercial broadcaster TF1 has secured rights to France’s two rugby union test matches against Japan early next month.
Rugby Union
Events

The Hong Kong Rugby Union (HKRU) is in “advanced talks” with government officials about hosting arrangements for the World Rugby Sevens Series event set to take place at Hong Kong Stadium later this yea…
Rugby Union
Sponsorship & Marketing

The Fiji Sports Council has signed HFC Bank as the new naming rights sponsor of the country’s national stadium.
Rugby Union
Finance & Law

Rugby Australia chairman Hamish McLennan has said Australia could exit trans-Tasman Super Rugby in 2024 for a purely domestic competition